Sources of advice for programmatic advertising strategies in the UK 2020

This statistic shows the results of a survey among marketers regarding whom their organizations planned to rely on most for strategic advice in programmatic advertising in the United Kingdom (UK) by 2020. In 2017, the survey found that 19 percent of marketers stated that their organization would rely on in-house advice for their programmatic strategies.

Who will your organization rely on most for strategic advice in programmatic in 2020?*

2015 survey2017 survey
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Source

Release date

June 2017

Region

United Kingdom

Survey time period

2015 and 2017**

Number of respondents

250+

Special properties

senior marketers

Method of interview

Online survey

Supplementary notes

* This question was phrased by the source as follows: "Who will your organisation rely on most for strategic advice in the following areas? - Programmatic."
** The source does not specify the date of the survey.

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Statistics on "Programmatic advertising in the United Kingdom (UK)"

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