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Type of cosmetics purchased by French women on the internet 2016

This statistic presents a ranking of the types of cosmetic products that are most commonly purchased online by women in France, according to a survey carried out in 2016. It reveals that skincare products had already been purchased by 70 percent of respondents, whereas only half of them had already bought perfume online. Accessories such as brushes had been ordered by roughly half of the respondents.

What kind of cosmetics have you already purchased online?

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Release date

July 2016



Survey time period


Number of respondents

1,000 respondents

Age group

18 years and older

Special properties

women who buy cosmetics online; subsample.

Method of interview

Online survey

Supplementary notes

The original question was phrased as follows: "Quels produit(s) cosmétique(s) avez-vous déjà commandé(s) sur Internet ?"
Respondents could state several answers.

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