U.S. consumers aversion from buying cosmetic brands tested on animals 2017

Share of U.S. consumers who would stop purchasing from cosmetics companies that test on animals as of April 2017

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Source

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Release date

April 2017

Region

United States

Survey time period

April 26, 2017

Number of respondents

1,106 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Please imagine that your favorite makeup/cosmetics brand was reported to test it's products on animals. How likely or unlikely would you be to stop purchasing that brand?"

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