This statistic presents the importance of social media when purchasing cosmetics in the United States from 2014 to 2017, by type. For 2016, the survey revealed that about 27 percent of respondents say YouTube is very important in determining which cosmetics they purchase.
How important is social media in determining which cosmetics to buy?*
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TABS Analytics. (November 15, 2017). How important is social media in determining which cosmetics to buy?* [Graph]. In Statista. Retrieved January 17, 2021, from https://www.statista.com/statistics/625435/importance-of-social-media-when-purchasing-cosmetics-in-the-us-by-type/
TABS Analytics. "How important is social media in determining which cosmetics to buy?*." Chart. November 15, 2017. Statista. Accessed January 17, 2021. https://www.statista.com/statistics/625435/importance-of-social-media-when-purchasing-cosmetics-in-the-us-by-type/
TABS Analytics. (2017). How important is social media in determining which cosmetics to buy?*. Statista. Statista Inc.. Accessed: January 17, 2021. https://www.statista.com/statistics/625435/importance-of-social-media-when-purchasing-cosmetics-in-the-us-by-type/
TABS Analytics. "How Important Is Social Media in Determining Which Cosmetics to Buy?*." Statista, Statista Inc., 15 Nov 2017, https://www.statista.com/statistics/625435/importance-of-social-media-when-purchasing-cosmetics-in-the-us-by-type/
TABS Analytics, How important is social media in determining which cosmetics to buy?* Statista, https://www.statista.com/statistics/625435/importance-of-social-media-when-purchasing-cosmetics-in-the-us-by-type/ (last visited January 17, 2021)