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Most effective strategies for digital video customer engagement in the UK 2017

Published by Statista Research Department, Sep 20, 2019
This statistic shows the results of a survey among media agency executives regarding their opinion on the best tactics for digital video customer engagement in the United Kingdom (UK) in 2017. The survey found that 65 percent of agency professionals regarded the effectiveness of 30-second videos as "above average", while 35 percent of respondents ranked the performance of videos without sound as "less than average".

How would you rank the following tactics for digital video customer engagement?

Poor to averageAverage to outstanding
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Source

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Release date

May 2017

Region

United Kingdom

Survey time period

February 2017

Number of respondents

218 respondents

Special properties

media agency professionals

Supplementary notes

The source does not specify the type of the survey.

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