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Comparison between the Netherlands and the EMEA on e-commerce payment methods 2018

Dutch customers made significantly more use of bank transfers for e-commerce payments than their counterparts in the EMEA (Europe, Middle East and Africa) region. This is due to the popular system of iDEAL, an inter-bank system local to the Dutch market which allows shoppers to use their bank account for online purchases. It is covered by all major Dutch consumer banks. The total number of online payments with iDEAL reached approximately 650 million in 2019, in a population of slightly more than 17 million people.

Distribution of payment methods used for e-commerce in the Netherlands in 2018, compared to the EMEA

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Release date

March 2020


Europe, Netherlands

Survey time period


Supplementary notes

The source mentions the numbers have been compiled "using a mixture of primary and secondary data sources. Primary refers to our own surveys and commissioned research; whereas secondary refers to authoritative third-party vendor data, and other publicly available data." No specifics, however, are given.

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