Quarterly request share display/video advertisements in China Q1 2017-Q4 2018

This statistic shows the quarterly share of video and display ad requests in China from the first quarter 2017 to the fourth quarter 2018. According to data provided by Smaato, the display ad request share in the fourth quarter of 2018 accounted for approximately 87.7 percent compared to around 12.3 percent of video ad requests.

Quarterly share of video and display ad requests in China from 1st quarter 2017 to 4th quarter 2018

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Source

In cooperation with
Smaato
Release date

April 2019

Region

China

Survey time period

Q1 2017 to Q4 2018

Special properties

Smaato network

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