Leading social media usage reasons worldwide 2023

Most popular reasons for internet users worldwide to use social media as of 4th quarter 2023

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Release date

April 2024

Region

Worldwide

Survey time period

Q4 2023

Age group

16 to 64 years

Special properties

internet users

Supplementary notes

According to the source: "Respondents could select multiple answers."

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Statistics on " Social media usage worldwide "

Other statistics that may interest you Social media usage worldwide

Overview

7

Benchmark

7

Usage

4

Facebook

6

Instagram

8

TikTok

8

Data requests

5

Social media subscriptions

4

Social media marketing and advertising

7

Further related statistics

16
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Starter Account

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  • The statistic on this page is a Premium Statistic and is included in this account.

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