Social media in Russia

Statistics report on the Russian social media market

Social media in Russia

This report presents a statistical overview of social media usage in Russia, providing detailed and up to date information about leading social media platforms, as well as data on users' demographics and preferences across the country.

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Table of contents

Overview

7
  • Basic Statistic Social network users in selected countries in 2022 and 2027
  • Premium Statistic Number of social network users in Russia 2019-2028
  • Premium Statistic Social network user penetration rate in Russia 2018-2027
  • Premium Statistic Number of supernova creators in Russia 2022, by platform
  • Premium Forecast Social media advertising spending in Russia 2017-2027
  • Premium Forecast Ad spending of the influencer advertising industry in Russia 2018-2028
  • Premium Statistic User reach of Snapchat, Twitter, and TikTok ads in Russia 2023

Leading platforms

6
  • Basic Statistic Ranking of social media platforms in Russia Q3 2022, by user share
  • Premium Statistic Number of social media users in Russia 2022, by platform
  • Premium Statistic Gender distribution of social media users in Russia 2022, by platform
  • Basic Statistic Ranking of social media platforms in Russia 2022, by monthly publications
  • Premium Statistic Most popular social networks in Russia in October 2022, based on user engagement
  • Premium Statistic Leading social media apps in Russia 2021-2022, by time spent

Vkontakte

5
  • Premium Statistic Number of VK monthly active users in Russia 2021-2022
  • Premium Statistic Number of VK app downloads worldwide 2022, by country
  • Premium Statistic Share of VK users in Russia 2022, by age group
  • Premium Statistic VK user share in Russia Q3 2022, by gender
  • Premium Statistic Most popular bloggers on VK in Russian 2022, by degree of involvement

Facebook and Instagram

6
  • Premium Statistic Number of Facebook users in Russia 2020-2023
  • Premium Statistic Forecast of the Facebook user penetration rate in Russia 2018-2027
  • Premium Statistic Facebook user distribution in Russia 2023, by age and gender
  • Premium Statistic Number of Instagram users in Russia monthly 2019-2023
  • Premium Statistic Instagram users' share in Russia 2023, by age group and gender
  • Premium Statistic Most-followed Russian-language Instagram creators worldwide 2022

Other social networks

9
  • Premium Statistic Countries with the most TikTok users 2023
  • Premium Statistic Most popular Russian-language TikTok accounts worldwide 2022
  • Premium Forecast YouTube users in Russia 2019-2028
  • Premium Statistic YouTube reach in Russia monthly 2022
  • Premium Statistic Leading YouTube bloggers in Russia 2022, by interactions
  • Premium Statistic Ok.ru daily active users via mobile in Russia 2017-2021
  • Premium Statistic Twitter user share in Russia 2023, by gender
  • Premium Forecast LinkedIn users in Russia 2019-2028
  • Premium Statistic LinkedIn user distribution in Russia 2023, by age group

Messengers

8
  • Premium Statistic Messaging app user count in Russia 2021-2025
  • Premium Statistic Telegram reach in Europe 2022, by country
  • Premium Statistic Leading Telegram channels in Russia 2023, by average views
  • Premium Statistic Number of Messenger users in Russia 2019-2023
  • Premium Statistic Messenger user distribution in Russia 2023, by age and gender
  • Premium Forecast Whatsapp users in Russia 2017-2025
  • Premium Forecast Snapchat users in Russia 2018-2027
  • Premium Statistic Snapchat user share in Russia 2023, by gender

User behavior

8
  • Premium Forecast Social network usage by frequency in Russia 2023
  • Premium Statistic Most popular messenger apps in Russia 2023
  • Premium Statistic Most popular social media for reading news in Russia 2023
  • Basic Statistic Social media usage as main news source in Russia 2022, by age
  • Premium Statistic Change in social media posts after bans of selected platforms in Russia 2022
  • Premium Statistic Change in social media authors after bans of selected platforms in Russia 2022
  • Premium Statistic Opinion on Facebook and Instagram ban in Russia 2022, by age
  • Premium Statistic Social media usage frequency in Russia 2023
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FURTHER REPORTS

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