LinkedIn

The Statista dossier
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Statista Dossier about LinkedIn

Table of contents

  • 1. Overview
    • LinkedIn: annual revenue 2017-2020

    • Most valuable brands worldwide 2020

    • Fastest growing brands worldwide 2021

    • Largest office leases in the U.S. Q1 2021, by tenant

    • Countries with the most LinkedIn users 2021

    • Countries with biggest LinkedIn reach 2021

  • 2. Usage
    • LinkedIn users in the United States 2017-2025

    • LinkedIn users in the World 2017-2025

    • Rate of LinkedIn app user activity in the U.S. 2021

    • Mobile LinkedIn user ratio in the U.S. 2021, by frequency

    • U.S. LinkedIn usage reasons 2019

    • Leading tools used by college seniors to search for jobs U.S. 2020

  • 3. Demographics
    • Gender distribution of social media audiences worldwide 2021, by platform

    • LinkedIn: distribution of global audiences 2021, by gender

    • LinkedIn: distribution of global audiences 2021, by age group

    • LinkedIn: number of users in the United States 2018-2022

    • LinkedIn: distribution of U.S. audiences 2021, by gender

    • LinkedIn user share in the U.S. 2021, by age group

    • LinkedIn usage penetration in the United States 2020, by gender

    • LinkedIn usage penetration in the United States 2020, by age group

  • 4. Benchmarks
    • Global social networks ranked by number of users 2021

    • U.S. market share of leading social media websites 2021

    • Social media usage by platform type in the U.S. 2020

    • Social network usage by brand in the U.S. 2020

    • Share of U.S. adults who use selected social networks 2020

    • ACSI - U.S. customer satisfaction with social media 2020

  • 5. Advertising
    • Share of U.S marketers using LinkedIn for marketing 2017-2021

    • Most influential communication platforms according to global PR professionals 2019

    • Social media marketing penetration in the U.S. 2013-2022

    • Benefits of social media marketing worldwide 2020

    • Future use of social media among marketers worldwide by platform 2020

    • Social media platforms used by marketers worldwide 2020

    • Social media platforms used by marketers worldwide 2020, by target group

    • Most important social media platforms for marketers worldwide 2020

    • Most important social media platforms for global B2B and B2C marketers 2020

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