Internet usage in Brazil

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Statista dossier about internet usage in Brazil

This dossier presents insights and statistics on internet usage in Brazil. It provides a comprehensive overview regarding online demographics, penetration rates, as well general usage statistics. The report also highlights the role of mobile internet as well as Brazil's growing e-commerce economy and social media usage.

Table of contents

  • 1. Overview

    • Countries with the highest number of internet users 2019

    • Latin America: internet users 2021, by country

    • Brazil: number of internet users 2015-2025

    • Brazil: internet user penetration 2015-2025

  • 2. Consumption

    • Brazil: leading internet activities 2020

    • Brazil: frequency of online access 2020

    • Brazil: daily online minutes 2017-2019

    • Brazil: most-visited online properties 2020

    • Brazil: leading online news brands 2020

    • Brazil: most in-demand digital original shows 2020

    • Brazil: reasons for not using the internet 2020

  • 3. Social media

    • Brazil: number of social network users 2017-2025

    • Brazil: social network penetration 2017-2025

    • Brazil: age distribution of social network users 2019

    • Brazil: gender distribution of social network users 2019

    • Brazil: time spent on social media 2012-2019

    • Brazil: social media visit share 2020

    • Latin America: change in market share of social media sites 2020

    • Brazil: share of social media interactions 2020, by platform

  • 4. Mobile internet

    • Brazil: web traffic share 2020, by device

    • Brazil: internet user penetration 2020, by device

    • Brazil: mobile phone internet users 2015-2025

    • Brazil: mobile phone internet user penetration 2015-2025

  • 5. E-commerce

    • Online retail users in Brazil 2017-2025

    • Digital buyer penetration in Brazil 2017-2025

    • Total retail e-commerce revenue in Brazil 2017-2025

    • Brazil: most-visited online retailers 2019

    • Brazil: retail e-commerce category revenue share 2019-2020

  • 6. Mobile apps

    • Brazil: most popular m-commerce apps 2021

    • Brazil: penetration rate of e-service apps by category 2021

    • Brazil: most popular e-service apps 2021

    • Brazil: usage of functions in selected mobile messaging apps 2020

    • Brazil: frequency of WhatsApp use 2020-2021

    • Brazil: main activities on WhatsApp 2021

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