Social media usage in the Netherlands

The Statista dossier
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Statista dossier on the use of Facebook, Youtube, Instagram and other social media in the Netherlands

This dossier presents facts and statistics about social media usage in the Netherlands. The dossier shows the social network penetration and includes figures on social media users. It provides statistics about Facebook and Instagram, but also includes facts about usage of other social media platforms such as LinkedIn, WhatsApp, Snapchat and Twitter.

Table of contents

  • 1. Leading apps
    • Leading social media apps in Google Play in the Netherlands 2018, by downloads

    • Leading social networking apps in Google Play in the Netherlands 2018, by revenue

    • Leading iPhone social networking apps in the Netherlands 2018, by downloads

    • Leading iPhone social networking apps in the Netherlands 2018, by revenue

    • Leading iPad social apps in Apple App Store in the Netherlands 2018, by downloads

  • 2. User demographics
    • Online social network activities in the Netherlands 2017, by gender

    • Online social network activities in the Netherlands 2017, by age group

    • Online social network activities in the Netherlands 2017, by education

    • Participation in online communication activities in the Netherlands 2017, by gender

    • Participation online communication activities in the Netherlands 2017, by age group

    • Participation in online communication activities the Netherlands 2017, by education

    • Forecast of the social network user penetration rate in the Netherlands 2014-2021

    • Forecast of Facebook user numbers in the Netherlands 2015-2021

  • 3. User behavior
    • Online social network activities in the Netherlands 2012-2017

    • Social media penetration in the Netherlands 2018, by social network

    • Leading purposes social media usage in the Netherlands 2016-2017

    • Online platform usage after waking up the Netherlands 2017, by age and platform

    • Preferred channels for personal communication in the Netherlands 2017, by channel

  • 4. Facebook
    • Age distribution of Facebook users in the Netherlands in 2016

    • Leading reasons to quit Facebook in the Netherlands 2016

    • Forecast of the Facebook user penetration rate in the Netherlands 2014-2021

    • Forecast of social network user numbers in the Netherlands 2014-2021

    • Facebook penetration rate in the Netherlands 2016-2018, by age group

  • 5. Youtube
    • Leading Youtubers from the Netherlands based on subscribers 2018

    • Leading Youtubers from the Netherlands based on views 2018

    • Leading YouTube channels based on subscribers in the Netherlands 2017

    • Devices used to watch Youtube in the Netherlands 2017

    • Youtube penetration rate in the Netherlands 2017-2018, by age group

  • 6. Instagram
    • Instagram penetration rate in the Netherlands 2015-2018, by age group

    • Most popular Netherlands-based influencers on Instagram 2018

    • Most popular Netherlands-based fashion and beauty influencers on Instagram 2018

    • Most popular Netherlands-based food influencers on Instagram 2018

    • Most popular Netherlands-based travel influencers on Instagram 2018

  • 7. Other social media
    • WhatsApp penetration rate in the Netherlands 2016-2018, by age group

    • Snapchat user in the Netherlands 2016-2018, by age group

    • Pinterest penetration rate in the Netherlands 2015-2018, by age group

    • LinkedIn penetration rate in the Netherlands 2017-2018, by age group

    • Twitter penetration rate in the Netherlands 2017-2018, by age group

    • Snapchat penetration rate in the Netherlands 2017-2018, by age group

  • Language: English
  • Released: 2018
  • Source(s): Statista
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