Social Networks: LinkedIn Brand Report (United States) 2020

Statista Global Consumer Survey

Social Networks: LinkedIn Brand Report (United States) 2020 This Brand Report covers LinkedIn in the social networks market of the United States and is based on data from the Statista Global Consumer Survey 2020.

Topics include
  • Customers' demographic profile
  • Customer lifestyle
  • Marketing touchpoints
Content

Overview

  • Introduction
  • Key findings

Social Networks
  • Brand usage
  • Brand subjects
  • Frequency
  • Brand endorsement

LinkedIn Customers' Demographic Profile
  • General demographics
  • Life stages
  • Income
  • Household classification
  • Type of community

LinkedIn Customers' Lifestyle
  • Attitudes
  • Hobbies & Interests
  • Attitudes towards innovation
  • Life values

LinkedIn Customers' Marketing Touchpoints
  • Internet usage by device
  • Social media usage
  • Media usage
  • Advertising touchpoints

Appendix
  • Global Consumer Survey
  • Methodology
  • Authors

  • Language: English
  • Released: May 2020
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