User-generated content


- Detailed references
- Editorially prepared
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Statista dossier about user-generated content
Table of contents
- 1. Overview
Media usage in an online minute 2020
Leading mobile-first online activities worldwide 2019
Activities on laptop/ detachable/ convertible in the U.S. 2018
Activities on PC in the U.S. 2018
Activities on tablet in the U.S. 2018
Social media usage by platform type in the U.S. 2020
Social media activities in the U.S. 2020
U.S. weekly social media content posting 2019, by platform
- 2. Video
Hours of video uploaded to YouTube every minute 2007-2019
Most popular YouTube content categories 2018, by uploads
Most popular YouTube content categories 2018, by views
Average YouTube video length 2018, by category
Frequency of U.S. adults vlogging 2018
Frequency of U.S. viewers watching vlogs on social media 2018, by type
Frequency of U.S. adults watching vloggers on social media 2018
Frequency of U.S. adults watching vloggers on social media 2018, by gender
Frequency of U.S. adults watching vloggers on social media 2018, by age group
Average number of vloggers U.S. viewers watch each week 2018, by age group
Leading categories of products in haul influencer videos on YouTube 2018
Leading categories of products in unbox influencer videos on YouTube 2018
- 3. Gaming video content (GVC)
YouTube: most subscribed gaming channels 2021
Games reviewed gaming influencers on YouTube worldwide 2018
Gaming video content revenue worldwide 2016-2019
Gaming video content platforms revenue worldwide 2018
Time spent watching GVC in the U.S. in 2019, by age
Frequency of watching GVC in the U.S. 2019, by age
Average donations to gaming video content in the U.S. 2019, by age
Number of minutes spent watching Twitch content worldwide 2012-2020
Distribution of time spent watching selected games online Q1 2018, by platform
- 4. Photos and selfies
Instagram accounts with the most followers worldwide 2021
Number of monthly active Instagram users 2013-2018
Daily active users of Instagram Stories 2019
Instagram: distribution of global audiences 2021, by age and gender
Instagram: most popular posts as of June 2020
Most instagrammed tourist attractions worldwide 2018
Daily active users of Snapchat 2014-2020
Snapchat usage frequency in the United States 2020
Share of U.S. adults who are familiar with the term selfie 2018
Share of U.S. adults who have taken a selfie 2018, by age group
Share of U.S. adults who have taken a selfie 2018, by gender
U.S. adults who consider acceptable to take selfies in certain situations 2018
U.S. adults who consider unacceptable to take selfies in certain situations 2018
Pinterest: number of monthly active users worldwide 2016-2020
Most pinned topics on Pinterest 2018
- 5. Online reviews
Common ways online shoppers worldwide research unfamiliar digital retailers 2019
Sources of inspiration for new products in the U.S. 2020
Sources of information about products in the U.S. 2020
Attitudes towards online shopping in the U.S. 2020
Important characteristics of online shops for U.S. consumers 2018
Key factors for U.S. users to shop via Amazon 2020
U.S. Amazon shopper product review trust 2020
Number of online product reviews expected by U.S. digital shoppers 2019, by age
Trust in online customer reviews 2014-2018
U.S. device preference for reading online reviews 2019
Types of information procured by U.S. consumers via smartphone vs in-store 2019
Cumulative number of reviews submitted to Yelp 2009-2020
Number of user reviews and opinions on TripAdvisor worldwide 2014-2020
Number of user-generated reviews on Goodreads 2012-2019
companies trust
Statista
- Online reviewsOnline reviews
- Online video market in ChinaOnline video market in China
- User-generated content in the European Union (EU)User-generated content in the European Union (EU)
- UGC influence on U.S. online shoppers 2017UGC influence on U.S. online shoppers 2017
- SnapchatSnapchat
- InstagramInstagram
- Internet usage in Central and Eastern EuropeInternet usage in Central and Eastern Europe
- Internet usage in Belgium, Luxembourg and the NetherlandsInternet usage in Belgium, Luxembourg and the Netherlands
- User-generated content in retail 2017User-generated content in retail 2017
- TripAdvisor, Inc. business information 2020TripAdvisor, Inc. business information 2020
- Social content sharingSocial content sharing
- TikTokTikTok
- Internet usage in EuropeInternet usage in Europe
- RedditReddit
- TumblrTumblr
- TripAdvisor Inc business information 2019TripAdvisor Inc business information 2019
- Facebook UCG engagement 2016Facebook UCG engagement 2016
- Milestones on social media Q4 2017Milestones on social media Q4 2017
- Digital influence of romantic lives of US adults 2019Digital influence of romantic lives of US adults 2019
- Social networks, search engines and online marketplaces in the EU-28Social networks, search engines and online marketplaces in the EU-28
- TripAdvisor Inc business information 2016TripAdvisor Inc business information 2016
- Companies' usage of search engines and online marketplaces in the EU-28Companies' usage of search engines and online marketplaces in the EU-28
- Pinterest Full Year Results 2019Pinterest Full Year Results 2019
- Mobile social media and teens 2018Mobile social media and teens 2018
- US Creative economy 2017US Creative economy 2017
- SnapchatSnapchat
- TripAdvisor, Inc. business information 2020TripAdvisor, Inc. business information 2020
- Internet usage in Belgium, Luxembourg and the NetherlandsInternet usage in Belgium, Luxembourg and the Netherlands
- Usage of online review to determine quality of local business 2020Usage of online review to determine quality of local business 2020
- Most important aspects of online business reviews according to U.S. users 2019Most important aspects of online business reviews according to U.S. users 2019
- Participants in the annual Goodreads reading challenge 2011-2020Participants in the annual Goodreads reading challenge 2011-2020
- Goodreads: number of registered members 2011-2019Goodreads: number of registered members 2011-2019
- Number of user-generated reviews on Goodreads 2012-2019Number of user-generated reviews on Goodreads 2012-2019
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