User-generated content

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Statista dossier about user-generated content

This dossier gives information on user-generated content, highlighting online reviews and the growth of user-generated video content and selfies. User-generated content also lends itself to social sharing.

Table of contents

  • 1. Overview
    • Media usage in an online minute 2016

    • Daily social media activities of U.S. adults 2016, by device

    • Leading digitally shared content worldwide 2015

    • Most likely U.S. smartphone photography subjects 2015

    • Most likely U.S. smartphone photography subjects 2015, by age

    • Selfies: popular content U.S. 2014

    • Popular topics for self-promotion on social media in the U.S. 2014

  • 2. Social media
    • U.S. adults typical social media posts 2016

    • Facebook: frequency of posting personal photos or videos in the U.S. 2016

    • Facebook: frequency of posting personal photos or videos in the U.S. 2016, by gender

    • Facebook: frequency of posting personal photos or videos in the U.S. 2016, by age

    • Cumulative total of Tumblr posts 2011-2017

    • Cumulative total of Tumblr blogs 2011-2017

    • Pinterest: number of monthly active users 2015-2016

    • Twitter accounts with the most followers worldwide 2017

    • Number of Wikipedia contributors worldwide 2001-2017

    • Reddit: unique monthly visitors 2012-2016

  • 3. Photo and video
    • Global online video upload and sharing 2016, by age group

    • YouTube: most subscribed channels 2017

    • YouTube: most subscribed gaming channels 2017

    • Hours of video uploaded to YouTube every minute 2007-2015

    • Leading video types streamed to computers in the U.S. 2015

    • Leading video types streamed to tablets in the U.S. 2015

    • Leading video types streamed to smartphones in the U.S. 2015

    • Leading gaming video content platforms worldwide 2015, by viewer share

    • Most likely U.S. smartphone photography subjects 2015

    • Vine accounts with the most followers worldwide 2017

    • Instagram accounts with the most followers worldwide 2017

    • Number of monthly active Instagram users 2013-2017

    • Most instagrammed tourist attractions worldwide 2016

  • 4. Online reviews
    • Global internet users posting reviews online 2015, by age

    • Leading global online brand research channels 2015

    • Goodreads: number of registered members 2011-2016

    • Number of user-generated reviews on Goodreads.com 2012-2016

    • Participants in the annual Goodreads reading challenge 2011-2017

    • Number of check-ins on Foursquare 2011-2016

    • Cumulative number of reviews submitted to Yelp 2009-2016

    • Yelp: number of unique visitors 2010-2015

  • 5. Advertising and marketing
    • Facebook reactions to brand posts 2016, by type

    • Online customer review consumption 2016, by business type

    • Effect of online reviews on local business customer opinion 2016

    • Trust in online customer reviews 2016

    • Methods to review and recommend local businesses 2016

    • U.S. visual content access prior to purchase 2016

    • U.S. visual user-generated content access prior to purchase 2016

    • Millennials: activities done at branded events 2015

  • Language: English
  • Released: October 2016
  • Source(s): Statista
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