The global number of users in the OTT video segment of the media market was forecast to continuously increase between 2023 and 2027 by in total 709 million individuals (+20.22 percent). The user number is estimated to amount to 4.2 billion individuals in 2027.Find further information concerning the OTT video segment of the media market by looking at key market indicators in further countries. Here you can find its
Number of users of OTT video worldwide from 2018 to 2027 (in millions)
Statistics on Video streaming worldwide
Overview
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- Premium Statistic OTT video revenue worldwide from 2010 to 2028
- Premium Statistic OTT TV and video revenue worldwide 2022-2028, by source
- Premium Statistic Number of users of OTT video worldwide 2018-2027
- Premium Statistic Penetration rate of OTT video worldwide 2017-2027
- Premium Statistic Global OTT video penetration rate 2023, by country
- Premium Statistic Consumer spending on OTT video services worldwide 2017-2027, by scenario
Subscription video-on-demand (SVOD)
5
- Premium Statistic SVOD revenue worldwide 2016-2028
- Premium Statistic Global SVOD subscriptions and subscribers 2021-2027
- Premium Statistic SVOD services reach worldwide 2023, by country
- Premium Statistic SVOD subscriber count worldwide 2020-2028, by service
- Premium Statistic Spending share on SVOD originals worldwide 2023, by genre
Ad-supported streaming
5
- Premium Statistic Global AVOD revenue 2021-2027, by country
- Premium Statistic AVOD revenues worldwide 2028, by platform
- Premium Statistic FAST channel revenues worldwide 2028, by country
- Premium Statistic Leading genres on FAST services worldwide 2022, by hours viewing share
- Premium Statistic Leading genres on FAST services worldwide 2022, by ad impressions share
Transactional video-on-demand (TVOD)
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- Premium Statistic Expected transactional video-on-demand market size worldwide 2021-2028
- Premium Statistic Global pay-per-view video revenue 2022, by country
- Basic Statistic Share of transactional video-on-demand users in Denmark quarterly 2018-2022
- Premium Statistic Households using TVOD services in Sweden 2018-2022
- Premium Statistic Revenue from TVOD and SVOD in Germany 2012-2026
- Premium Statistic Pay-per-view revenues in France 2012-2021, by fee-for-service type
- Premium Statistic Most popular transactional video-on-demand (TVOD) genres Japan 2022
- Premium Statistic Distribution of TVOD household market in Latin America Q4 2021, by platform
Online TV & broadcaster video-on-demand (BVOD)
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- Premium Statistic Market share of vMVPDs worldwide 2019-2022
- Premium Statistic Connected TV viewers in the U.S. 2022, by age group
- Premium Statistic BVOD viewing time in the United Kingdom (UK) 2023, by device
- Premium Statistic Online TV viewing time in the UK April 2023, by platform
- Premium Statistic Daily viewing time of online TV in Sweden 2021-2022, by network
- Premium Statistic Distribution of BVOD viewing time in Norway 2022, by genre
Consumer behavior
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- Premium Statistic Share of daily video streaming time worldwide 2015-2022
- Premium Statistic Global share of users watching content via streaming services Q3 2022, by country
- Premium Statistic Video streaming time worldwide 2022, by region and device
- Premium Statistic Number of VOD titles watched per user and service worldwide 2022, by region
- Premium Statistic VOD consumption time worldwide 2021-2022, by device
- Premium Statistic VOD global device share 2021-2022
Providers' attitudes
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- Premium Statistic Business models used by streaming services and video platforms worldwide 2022
- Premium Statistic Plans to change business model among SVOD services worldwide 2022
- Premium Statistic What consumers want vs. what streaming services offer worldwide 2022
- Premium Statistic Investment plans of video streaming services worldwide 2022
Further related statistics
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- Video penetration rate Middle East and Africa 2015, by type
- OTT market in Africa: user penetration 2017-2021
- YouTube: most viewed ads 2017
- OTT market revenue Africa 2017-2021
- OTT video ad spend in Asia Pacific 2014-2020
- Video engagement for interest-focused Facebook publishers 2017
- Reactions to commercials during streaming of TV programs in the U.S. 2015, by age
- Online video ad spend in Asia Pacific 2014-2020
- Reactions to commercials during streaming of TV programs in the U.S. 2015
- Italy: usage of sound playing on Facebook videos 2018, by age group
- Italy: preferred online videos 2018, by age group and category
- Revenue distribution of video on demand (VOD) segments in Germany 2014-2019
- Video on-demand services in Denmark 2019, by genre
- Video engagement for news-focused Facebook publishers 2017
- Canada online video ads and TV commercials perception 2013-2015
- Active OTT platforms in Europe 2015-2019, by service type
- SVoD peentration in Asia Pacific 2010-2020
- Amazon Prime Video user awareness Japan 2018, by age
- Sign-ups, MAAs, and subscribers of Peacock in the U.S. 2020-2023
- Industry revenue of “lead, zinc and tin production“ in Spain 2012-2025
Further Content: You might find this interesting as well
Statistics
- Video penetration rate Middle East and Africa 2015, by type
- OTT market in Africa: user penetration 2017-2021
- YouTube: most viewed ads 2017
- OTT market revenue Africa 2017-2021
- OTT video ad spend in Asia Pacific 2014-2020
- Video engagement for interest-focused Facebook publishers 2017
- Reactions to commercials during streaming of TV programs in the U.S. 2015, by age
- Online video ad spend in Asia Pacific 2014-2020
- Reactions to commercials during streaming of TV programs in the U.S. 2015
- Italy: usage of sound playing on Facebook videos 2018, by age group
- Italy: preferred online videos 2018, by age group and category
- Revenue distribution of video on demand (VOD) segments in Germany 2014-2019
- Video on-demand services in Denmark 2019, by genre
- Video engagement for news-focused Facebook publishers 2017
- Canada online video ads and TV commercials perception 2013-2015
- Active OTT platforms in Europe 2015-2019, by service type
- SVoD peentration in Asia Pacific 2010-2020
- Amazon Prime Video user awareness Japan 2018, by age
- Sign-ups, MAAs, and subscribers of Peacock in the U.S. 2020-2023
- Industry revenue of “lead, zinc and tin production“ in Spain 2012-2025
Statista. (April 21, 2023). Number of users of OTT video worldwide from 2018 to 2027 (in millions) [Graph]. In Statista. Retrieved May 28, 2023, from https://www.statista.com/forecasts/1207843/ott-video-users-worldwide
Statista. "Number of users of OTT video worldwide from 2018 to 2027 (in millions)." Chart. April 21, 2023. Statista. Accessed May 28, 2023. https://www.statista.com/forecasts/1207843/ott-video-users-worldwide
Statista. (2023). Number of users of OTT video worldwide from 2018 to 2027 (in millions). Statista. Statista Inc.. Accessed: May 28, 2023. https://www.statista.com/forecasts/1207843/ott-video-users-worldwide
Statista. "Number of Users of Ott Video Worldwide from 2018 to 2027 (in Millions)." Statista, Statista Inc., 21 Apr 2023, https://www.statista.com/forecasts/1207843/ott-video-users-worldwide
Statista, Number of users of OTT video worldwide from 2018 to 2027 (in millions) Statista, https://www.statista.com/forecasts/1207843/ott-video-users-worldwide (last visited May 28, 2023)
Number of users of OTT video worldwide from 2018 to 2027 (in millions) [Graph], Statista, April 21, 2023. [Online]. Available: https://www.statista.com/forecasts/1207843/ott-video-users-worldwide