YoY change in advertising expenditure Malaysia 2018 by media type

This statistic shows the year-on-year development of advertising expenditure in Malaysia from 2017 to 2018 by the different media types. In that year, in-store advertising saw the largest decline in year-on-year growth, with a contraction of 31 percent. In comparison, cinema advertising saw the largest year-on-year growth at 60 percent.
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Year-on-year development in advertising expenditure in Malaysia from 2017 to 2018, by media type
Change in adveritising expenditure
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