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UK Prime Day 2019: most purchased brands in the UK

On Amazon Prime Day 2019, UK Amazon's own-brand products were the most purchased products by consumers in the United Kingdom. Online retail juggernaut's affiliated brand AmazonBasic was also among the top 10 most purchased brands at 46 thousand. It appears that UK consumers generally went for consumer electronics products on Prime Day 2019. Brands in this category such as SanDisk, Phillips and Samsung sold over 40 thousand products on Amazon's UK platform.

Share of most purchased product brands on Amazon Prime Day in the United Kingdom (UK) in 2019

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Release date

July 2019


United Kingdom

Survey time period

July 15-16, 2019

Supplementary notes

The source adds that data was taken from Top 250K on

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Statistics on "Amazon in the United Kingdom (UK)"

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