Traditional advertising was the most common way of reaching customers in Poland, as stated by more than half of the respondents in 2020. The second was product placement, with 40 percent of respondents. About a quarter of respondents often came across content sponsored by or produced in collaboration with brands, such as television programs, YouTube content, or articles.
Ways in which brands try to reach consumers that respondents come across most frequently in Poland in 2020
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Media & Marketing Polska. (February 11, 2020). Ways in which brands try to reach consumers that respondents come across most frequently in Poland in 2020 [Graph]. In Statista. Retrieved May 10, 2024, from https://www.statista.com/statistics/1096168/poland-most-common-customer-reaching-techniques/
Media & Marketing Polska. "Ways in which brands try to reach consumers that respondents come across most frequently in Poland in 2020." Chart. February 11, 2020. Statista. Accessed May 10, 2024. https://www.statista.com/statistics/1096168/poland-most-common-customer-reaching-techniques/
Media & Marketing Polska. (2020). Ways in which brands try to reach consumers that respondents come across most frequently in Poland in 2020. Statista. Statista Inc.. Accessed: May 10, 2024. https://www.statista.com/statistics/1096168/poland-most-common-customer-reaching-techniques/
Media & Marketing Polska. "Ways in Which Brands Try to Reach Consumers That Respondents Come across Most Frequently in Poland in 2020." Statista, Statista Inc., 11 Feb 2020, https://www.statista.com/statistics/1096168/poland-most-common-customer-reaching-techniques/
Media & Marketing Polska, Ways in which brands try to reach consumers that respondents come across most frequently in Poland in 2020 Statista, https://www.statista.com/statistics/1096168/poland-most-common-customer-reaching-techniques/ (last visited May 10, 2024)
Ways in which brands try to reach consumers that respondents come across most frequently in Poland in 2020 [Graph], Media & Marketing Polska, February 11, 2020. [Online]. Available: https://www.statista.com/statistics/1096168/poland-most-common-customer-reaching-techniques/