Multi-channel shopping in Poland 2019-2020, by categories

In 2020, an increase in purchases in categories of grocery, fashion and cosmetics occurred in Poland. Other types of products remained at the same level or slightly decreased compared to the previous year. The most significant decline was recorded in the sport category, as well as the home appliances category.

Share of respondents who did multi-channel shopping in Poland from 2019 to 2020, by product category

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Sources

Release date

June 2020

Region

Poland

Survey time period

May 20-29, 2020

Number of respondents

690 respondents

Age group

15 years and older

Special properties

Internet users purchasing through multiple channels

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Original question: "Czy zdarza Ci się kupować w wielu miejscach w którejś z podanych niżej branż?W których?"

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Statistics on "Omnichannel retail in Poland"

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