Coronavirus: SVoD audience change U.S. 2020, by service

Whilst the long term effects of the coronavirus on the media industry will take time to manifest themselves, it is already clear that SVoD consumption saw a massive increase as consumers self-isolated at home, with some platforms seeing audience growth of over 40 percent in March 2020 compared to the previous month. One service which saw this level of growth is VOD newcomer, Disney Plus, which saw its audience increase by 43.75 percent, an enormous change compared to the months of January and February. Market leader Netflix also saw a positive change with viewing up by 39.07 percent. However, it was HBO which saw the biggest increase - its audience in March was up 55.62 percent from the previous month. HBO viewers increased their movie viewing by 70 percent, and daily binge watching was also up from the last four weeks.

Coronavirus impact: increase in SVoD viewing compared to the previous month in the United States from January to March 2020, by service

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

In cooperation with
Reelgood
Release date

April 2020

Region

United States

Survey time period

January to March 2020

Supplementary notes

*Other SVoD services includes the following: 60 Minutes All Access, Acorn TV, AMC Premiere, BET+, BritBox, CBS All Access, Cinemax (Via Hulu), Crunchyroll, DC Universe, DramaFever, Epix Now, Fandor, fuboTV, Funimation, Hallmark Movies Now, IndieFlix, Kanopy, MUBI, Realeyz, Showtime, Shudder, STARZ, Sundance Now, The Criterion Channel, Tribeca Shortlist, WWE Network, and YouTube Premium.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Coronavirus: impact on media consumption in the U.S."

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.