Digital advertising budget share in Ukraine 2022, by format

Published by Statista Research Department, Jun 1, 2023
The largest share of expenditure on digital advertising in Ukraine in 2022 was occupied by search ads, at 61 percent. To compare, influencer marketing accounted for only one percent of the digital ad budget.

Digital advertising spending distribution in Ukraine in 2022, by type of content

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Release date

June 2023

Region

Ukraine

Survey time period

2022

Supplementary notes

*Considering media budgets placed through specialized agencies.
The percentage shares have been calculated manually based on the expected absolute figures provided by the source.
Figures have been rounded.
Release date is the date of access.

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Statistics on " Digital advertising in Central and Eastern Europe (CEE) "

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Other statistics that may interest you Digital advertising in Central and Eastern Europe (CEE)

Overview

7

Czechia

7

Hungary

6

Poland

8

Romania

4

Russia

6

Slovakia

4

Ukraine

4

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