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Digital buyer penetration in Mexico 2017-2023

Digital buyer penetration in Mexico from 2017 to 2023 (in percent)

Digital buyer penetration in Mexico 2017-2023 The graph presents the digital buyer penetration in Mexico in 2017, and provides a forecast until 2023. According to the Digital Market Outlook, e-commerce penetration in Mexico is expected to grow to 52,7 percent of population in 2023. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the Digital Economy, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.

*Regions only include countries listed in the Digital Market Outlook
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Digital buyer penetration in Mexico from 2017 to 2023 (in percent)

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Share of population in percent
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The graph presents the digital buyer penetration in Mexico in 2017, and provides a forecast until 2023. According to the Digital Market Outlook, e-commerce penetration in Mexico is expected to grow to 52,7 percent of population in 2023. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the Digital Economy, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.

*Regions only include countries listed in the Digital Market Outlook
Show more
Release date
June 2018
Region
Mexico
Survey time period
2018
Supplementary notes
The e-commerce market includes the sale of physical goods via a digital channel to a private end user (B2C). This comprises purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The main sales channels are cross-brand online mail order companies and the online shops of individual companies. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

The exact definition of the e-Commerce market can be found here. Information on the methodology can be found under the link.
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