Online vs. offline share for home equipment pre- and post confinement in France 2020

Published by Statista Research Department, Nov 29, 2023

In France in 2020 and before the COVID-19 crisis, online sales of home equipment represented 28 percent of turnover recorded by the source. The confinement has certainly changed the proportions but, the weight of the Internet channel remains an important vector for the survival of industries and big as well as small businesses. At the end of June, e-commerce generated 31 percent of the turnover for home equipment since the stores reopened.

Online and offline shopping share evolution for home equipment products before, during and after the COVID-19 lockdown in France in 2020

Characteristic	Pre-lockdown	During lockdown	Post lockdown
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Release date

September 2020

More information

Region

France

Survey time period

January to June 2020*

Special properties

Home Equipment: regrouping of the IT / Office, Telecoms, Small and Large Household Appliances, Consumer Electronics (TV, Audio) and Photo product universes.

Supplementary notes

* The source specifies three periods:
Before confinement: Week 1 to 11 (January 1 to March 15, 2020)
During confinement: Week 12 to 19 (March 16 to May 10, 2020)
After confinement: Week 19 to 26 (May 11 to June 28, 2020)

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