During a 2021 survey carried out in Sweden, 28 percent of responding adults (16+) stated they sometimes thought online ads compromised their privacy online. Meanwhile, 13 percent of respondents said they often did.
Share of adults who worried that ads compromised their online privacy in Sweden as of November 2021
Characteristic
Share of respondents
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Lunds universitet. (February 17, 2022). Share of adults who worried that ads compromised their online privacy in Sweden as of November 2021 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1309361/worry-ads-compromise-privacy-sweden/
Lunds universitet. "Share of adults who worried that ads compromised their online privacy in Sweden as of November 2021." Chart. February 17, 2022. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1309361/worry-ads-compromise-privacy-sweden/
Lunds universitet. (2022). Share of adults who worried that ads compromised their online privacy in Sweden as of November 2021. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1309361/worry-ads-compromise-privacy-sweden/
Lunds universitet. "Share of Adults Who Worried That Ads Compromised Their Online Privacy in Sweden as of November 2021." Statista, Statista Inc., 17 Feb 2022, https://www.statista.com/statistics/1309361/worry-ads-compromise-privacy-sweden/
Lunds universitet, Share of adults who worried that ads compromised their online privacy in Sweden as of November 2021 Statista, https://www.statista.com/statistics/1309361/worry-ads-compromise-privacy-sweden/ (last visited July 27, 2024)
Share of adults who worried that ads compromised their online privacy in Sweden as of November 2021 [Graph], Lunds universitet, February 17, 2022. [Online]. Available: https://www.statista.com/statistics/1309361/worry-ads-compromise-privacy-sweden/