Share of consumers enrolled in 10 loyalty programs or more Australia 2023, by age

Published by Statista Research Department, Jul 26, 2023
In a survey conducted among loyalty program users in Australia in 2023, around one in ten Millennial respondents indicated that they were enrolled in 10 or more loyalty programs. In comparison, five percent of Baby Boomers said they were enrolled in 10 loyalty programs or more.

Share of consumers enrolled in 10 loyalty programs or more in Australia in 2023, by generation

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Release date

May 2023

Region

Australia

Survey time period

Q1 2023

Number of respondents

1,040 respondents

Age group

18 years and older

Special properties

survey conducted among Australian consumers who were members of at least one loyalty program

Method of interview

Online survey

Citation formats
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