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Netflix peak period downstream traffic share 2011-2016
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Netflix peak period downstream traffic share 2011-2016
Netflix online traffic volume in North America from H1 2010 to H1 2016, by percentage of peak period downstream traffic
by Statista Research Department,
last edited
Jun 22, 2016
This statistic gives information on Netflix's share of peak period downstream internet traffic volume in North America from 2010 to 2015. During the most recently reported period, Netflix's share of peak period downstream traffic from fixed internet connections grew to 35.2 percent. In the third quarter of 2015, Netflix's penetration rate in the U.S. amounted to 51 percent among internet users.
Video on demand
With more than 48 million streaming subscribers, Netflix is one of the leading streaming service providers worldwide. Netflix’s popularity is an example of the increasingly mainstream appeal of video-on-demand services and streaming media content consumption. The legal availability of high-quality and current series and movie content, as well as a growing amount of original programming, has proven a popular concept, especially with TV households which cancelled their TV subscriptions - so-called cord-cutters or binge-viewers.
Recent figures indicate that 53 percent of global internet users have watched television shows through VoD services. In the United States, 83 percent of video on demand consumers had watched movie content on VoD.
The increasing popularity of online video will lead to an increase of online traffic. Thanks to smart tvs, apps and other connected devices, VoD content is not only consumed via computer but increasingly in the comfort of viewers’ living rooms. In 2018, global internet video to tv traffic is projected to surpass 7,500 petabytes per month.
Netflix online traffic volume in North America from H1 2010 to H1 2016, by percentage of peak period downstream traffic
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by Statista Research Department,
last edited
Jun 22, 2016
This statistic gives information on Netflix's share of peak period downstream internet traffic volume in North America from 2010 to 2015. During the most recently reported period, Netflix's share of peak period downstream traffic from fixed internet connections grew to 35.2 percent. In the third quarter of 2015, Netflix's penetration rate in the U.S. amounted to 51 percent among internet users.
Video on demand
With more than 48 million streaming subscribers, Netflix is one of the leading streaming service providers worldwide. Netflix’s popularity is an example of the increasingly mainstream appeal of video-on-demand services and streaming media content consumption. The legal availability of high-quality and current series and movie content, as well as a growing amount of original programming, has proven a popular concept, especially with TV households which cancelled their TV subscriptions - so-called cord-cutters or binge-viewers.
Recent figures indicate that 53 percent of global internet users have watched television shows through VoD services. In the United States, 83 percent of video on demand consumers had watched movie content on VoD.
The increasing popularity of online video will lead to an increase of online traffic. Thanks to smart tvs, apps and other connected devices, VoD content is not only consumed via computer but increasingly in the comfort of viewers’ living rooms. In 2018, global internet video to tv traffic is projected to surpass 7,500 petabytes per month.
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- Release date
- June 2016
- Region
- North America
- Survey time period
- 2nd half of 2010 to 1st half of 2016
- Special properties
- Fixed internet access
- Supplementary notes
-
*Forecast
Fixed access network traffic does not only include devices such as a laptop or desktop computer but also game consoles, settop boxes, smart TVs, tablets, and mobile devices being used within the home.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2016
More information
- Region
- North America
- Survey time period
- 2nd half of 2010 to 1st half of 2016
- Special properties
- Fixed internet access
- Supplementary notes
-
*Forecast
Fixed access network traffic does not only include devices such as a laptop or desktop computer but also game consoles, settop boxes, smart TVs, tablets, and mobile devices being used within the home.
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Statistics on "Netflix in the Netherlands"
- Market overview
The most important statistics
- Quarterly number of Netflix subscribers in the Netherlands from the 2nd quarter of 2014 to the 4th quarter of 2018 (in 1,000s)Quarterly number of Netflix subscribers in the Netherlands 2014-2018
- Leading video-on-demand services in the Netherlands as of 2017, by number of subscriptions (in 1,000s)Most popular VoD services in the Netherlands in 2017, by number of subscriptions
- Share of respondents who sometimes use video sites and apps to watch videos in the Netherlands in 2017 and 2018, by platformsRanking of video platforms and apps in the Netherlands 2017-2018, by platforms
- How often do you watch series and/or movies via video platforms?*Frequency of using video platforms among youth in the Netherlands 2018
- Total number of households with a subscription to Netflix or Videoland in the Netherlands as of 4th quarter 2017 (in 1,000s)Netflix and Videoland subscribers in the Netherlands 2017
- Share of respondents who indicate they use Netflix, YouTube and Ziggo GO for Video on Demand (VoD) in the Netherlands as of 2017Penetration rate of selected VoD services in the Netherlands 2017
- Monthly reach of on demand platforms Spotify and Netflix in the Netherlands from 2014 to 2018Reach of Spotify and Netflix in the Netherlands 2014-2018
- User demographics
The most important statistics
- Share of individuals using Netflix in the Netherlands as of July 2017, by age groupNetflix penetration rate in the Netherlands 2017, by age group
- Share of individuals aged 13 to 34 years old watching Netflix in the Netherlands from February 2015 to February 2018Share of young people watching Netflix in the Netherlands 2015-2018
- Hours spent per week watching Netflix in the Netherlands in 2016 and 2017*Time spent per week on Netflix in the Netherlands 2016-2017
- Average time spent watching Netflix in the Netherlands in 2017, by age groupAverage time spent watching Netflix in the Netherlands 2017, by age group
- Preferred devices for watching Netflix in the Netherlands from 2015 to 2017*Devices used for Netflix streaming in the Netherlands 2015-2017
- Number of Apple TVs, Chromecasts and Smart TVs sold in the Netherlands in 2016 and 2017, by deviceSales volume of smart TV devices in the Netherlands 2016-2017, by device
- Share of households in the Netherlands using a media centre or dongle on their TV from 2014 to 2018Households using TV media centre or dongle in the Netherlands 2014-2018
- Share of respondents in the Netherlands using a media centre or dongle on their TV in 2018, by age groupRespondents using TV media centre or dongle in the Netherlands 2018, by age group
- Mobile use
The most important statistics
- Total number of downloads of the Netflix app in the Netherlands from 2015 to 2018Annual Netflix app downloads in the Netherlands 2015-2018
- Total number of downloads of the Netflix app in the Netherlands from January 2017 to January 2019Monthly Netflix app downloads in the Netherlands 2017-2019
- Share of respondents using Netflix in the Netherlands in 2017 and 2018, by deviceDevices used to watch Netflix in the Netherlands 2017-2018
- Most popular media apps on smartphones in the Netherlands in 2017 and 2018, based on install baseMost popular media apps on smartphones in the Netherlands 2017-2018
- Monthly reach of Netflix in the Netherlands from July 2017 to January 2019, by deviceMonthly reach of Netflix in the Netherlands 2017-2019, by device
- Monthly reach of Netflix in the Netherlands from July 2017 to January 2019, by device (in 1,000s)Absolute monthly reach of Netflix in the Netherlands 2017-2019, by device
- On which devices do you watch TV, video or movies using the Internet?* [Smartphone]Online video smartphone penetration amongst 18-21 year olds in Netherlands 2015-2018
- On which devices do you watch TV, video or movies using the Internet?* [Smartphone]Online video smartphone penetration amongst Millennials in the Netherlands 2015-2018
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- Number of visitors to selected TV and film streaming sites in the UK 2012-2014
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Statistics on "Netflix in the Netherlands"
- Quarterly number of Netflix subscribers in the Netherlands from the 2nd quarter of 2014 to the 4th quarter of 2018 (in 1,000s)
- Leading video-on-demand services in the Netherlands as of 2017, by number of subscriptions (in 1,000s)
- Share of respondents who sometimes use video sites and apps to watch videos in the Netherlands in 2017 and 2018, by platforms
- How often do you watch series and/or movies via video platforms?*
- Total number of households with a subscription to Netflix or Videoland in the Netherlands as of 4th quarter 2017 (in 1,000s)
- Share of respondents who indicate they use Netflix, YouTube and Ziggo GO for Video on Demand (VoD) in the Netherlands as of 2017
- Monthly reach of on demand platforms Spotify and Netflix in the Netherlands from 2014 to 2018
- Share of individuals using Netflix in the Netherlands as of July 2017, by age group
- Share of individuals aged 13 to 34 years old watching Netflix in the Netherlands from February 2015 to February 2018
- Hours spent per week watching Netflix in the Netherlands in 2016 and 2017*
- Average time spent watching Netflix in the Netherlands in 2017, by age group
- Preferred devices for watching Netflix in the Netherlands from 2015 to 2017*
- Number of Apple TVs, Chromecasts and Smart TVs sold in the Netherlands in 2016 and 2017, by device
- Share of households in the Netherlands using a media centre or dongle on their TV from 2014 to 2018
- Share of respondents in the Netherlands using a media centre or dongle on their TV in 2018, by age group
- Leading reasons for downloading films and series from illegal sources in the Netherlands in 2017
- Leading reasons for streaming films and series from illegal sources in the Netherlands in 2017
- Total number of downloads of the Netflix app in the Netherlands from 2015 to 2018
- Total number of downloads of the Netflix app in the Netherlands from January 2017 to January 2019
- Share of respondents using Netflix in the Netherlands in 2017 and 2018, by device
- Most popular media apps on smartphones in the Netherlands in 2017 and 2018, based on install base
- Monthly reach of Netflix in the Netherlands from July 2017 to January 2019, by device
- Monthly reach of Netflix in the Netherlands from July 2017 to January 2019, by device (in 1,000s)
- On which devices do you watch TV, video or movies using the Internet?* [Smartphone]
- On which devices do you watch TV, video or movies using the Internet?* [Smartphone]
- On which devices do you watch TV, video or movies using the Internet?* [Smartphone]
- On which devices do you watch TV, video or movies using the Internet?* [Smartphone]
- Percentage of consumers in the United States who subscribed to or used Netflix to stream video content in 2012 and 2013
- Paid net subscriber additions of Netflix worldwide from 2014 to 2018 (in millions)
- Preferred Netflix and Hulu access channels in the United States in July 2013
- Netflix's content assets worldwide from 2016 to 2018, by type (in million U.S. dollars)
- Advertising expenses of Netflix from 2014 to 2018 (in million U.S. dollars)
- Number of Netflix paying streaming subscribers in selected countries in 3rd quarter 2014 (in 1,000s)
- Share of Netflix subscribers who would keep Netflix if the service included ads in the United States in 2018
- Share of Netflix subscribers who would keep Netflix if the price of the service increased in the United States as of December 2018
- Number of unique visitors to selected TV and film streaming websites in the United Kingdom (UK) from April 2012 to April 2014 (in 1,000 visitors)
- Global video streaming traffic share as of October 2018
- U.S. customer satisfaction with Netflix from 2007 to 2016 (index score)
- Most popular video streaming websites in Australia in February 2014, based on number of unique viewers (in millions)
- Video on demand revenue in Germany from 2008 to 2012, by source (in million euros)
- Through which type of online connection did you watch online videos in the past week?
- Average internet download speed in Canada as of December 2015, by province and urbanity (in Mbps)
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