U.S. mobile location targeted ad spend 2023

In 2018, location targeted mobile advertising spending in the United States amounted to 21.4 billion U.S. dollars. According to industry forecasts, this figure is set to grow in the next six years and surpass 32 billion dollars by the end of 2023.

Location targeted mobile advertising spending in the United States from 2016 to 2023 (in billion U.S. dollars)

Characteristic	Spending in billion U.S. dollars
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Release date

January 2019

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Region

United States

Survey time period

2018

Supplementary notes

*Forecast.
Figures for periods prior to 2018 come from previous reporting.

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