The graph presents the digital search advertising spending growth in the United States from 2018 to 2023, broken down by device. The mobile search ad revenue in the U.S. grew by 14.7 percent in 2018 compared to the previous year. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Digital Market Outlook: search ad revenue change U.S. 2018-2023, by device
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Digital search advertising spending growth in the United States from 2018 to 2023, by device
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The graph presents the digital search advertising spending growth in the United States from 2018 to 2023, broken down by device. The mobile search ad revenue in the U.S. grew by 14.7 percent in 2018 compared to the previous year. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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The graph presents the digital search advertising spending growth in the United States from 2018 to 2023, broken down by device. The mobile search ad revenue in the U.S. grew by 14.7 percent in 2018 compared to the previous year. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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- Show publisher information
- Release date
- November 2018
- Region
- United States
- Survey time period
- 2018
- Supplementary notes
-
* Estimate.
Paid-for-search advertising (SEA) denotes text-based advertisements that are displayed next to or above organic search results in a search engine based on local or keyword-related factors. Google's AdWords is the biggest provider of search advertising on the market. Not included are revenues generated through SEO (search engine optimization). All figures refer to net values.
Further information on methodology can be found here.
More information
- Region
- United States
- Survey time period
- 2018
- Supplementary notes
-
* Estimate.
Paid-for-search advertising (SEA) denotes text-based advertisements that are displayed next to or above organic search results in a search engine based on local or keyword-related factors. Google's AdWords is the biggest provider of search advertising on the market. Not included are revenues generated through SEO (search engine optimization). All figures refer to net values.
Further information on methodology can be found here.
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+Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by device
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+Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by industry
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+Digital Market Outlook: search ad revenue per internet user U.S. 2017-2023
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+Digital Market Outlook: search ad revenue in the U.S. 2017-2023, by device
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Digital search advertising in the U.S. (DMO)
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Everything On "Digital search advertising in the U.S. (DMO)" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
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Statistics on "Digital search advertising in the U.S. (DMO)"
- Overview
The most important statistics
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the U.S. 2017-2023, by format
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by device
- Digital advertising revenue in the United States from 2015 to 2021, by industry (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by industry
- Revenue
The most important statistics
- Digital search advertising spending in the United States from 2017 to 2023 (in million U.S. dollars)Digital Market Outlook: search ad revenue in the U.S. 2017-2023
- Digital search advertising spending in the United States from 2017 to 2023, by device (in million U.S. dollars)Digital Market Outlook: search ad revenue in the U.S. 2017-2023, by device
- Digital search advertising spending growth in the United States from 2018 to 2023Digital Market Outlook: search advertising revenue change in the U.S. 2018-2023
- Digital search advertising spending growth in the United States from 2018 to 2023, by deviceDigital Market Outlook: search ad revenue change U.S. 2018-2023, by device
- Digital search advertising average spending per internet user in the United States from 2017 to 2023 (in U.S. dollars)Digital Market Outlook: search ad revenue per internet user U.S. 2017-2023
- Digital search advertising average spending per internet user in the United States from 2017 to 2023, by device (in U.S. dollars)Digital Market Outlook: search ad revenue per internet user U.S. 2017-2023, by device
- Digital search advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022Digital Market Outlook: search ad revenue as share of GDP in the U.S. 2016-2022
- Digital search advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022, by deviceDigital Market Outlook: search ad revenue as share of GDP U.S. 2016-2022, by device
- Country comparisons
The most important statistics
- Digital search advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)Digital Market Outlook: digital search advertising revenue in selected countries 2018
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Digital Market Outlook: search ad revenue in France 2016-2022, by device
- Digital Market Outlook: search advertising revenue in Italy 2016-2022, by device
- Digital Market Outlook: banner advertising revenue in Italy 2016-2022, by device
- Digital Market Outlook: banner advertising revenue in France 2016-2022, by device
- Digital Market Outlook: digital video ad revenue in Italy 2016-2022, by device
- Digital Market Outlook: search ad revenue in China 2015-2021, by device
- Digital Market Outlook: search ad revenue in Japan 2015-2021, by device
- Internet search ad revenue Australia 2013-2022
- Search ad spending share in Europe 2016-2017, by device
- Digital Market Outlook: search ad revenue in Canada 2015-2021, by device
- Digital Market Outlook: digital video ad revenue in Spain 2016-2022, by device
- Digital Market Outlook: search ad revenue in Germany 2016-2022, by device
- Paid search ad spend in retail industry in the Netherlands 2015, by device
- Mobile search ad spending share of paid search in European countries 2017
- Paid search ad spend in travel industry in the Netherlands 2015, by device
- Median Apple search ads TTR worldwide in 2018, by result position
- Distribution of paid search ad spend in Europe Q4 2014-Q4 2015, by search engine
- U.S. hazardous waste management: ad spend to sales ratio 2011-2015
- U.S. electronic components: ad spend to sales ratio 2011-2015
- U.S. plastic products: ad spend to sales ratio 2011-2015
Studies
- Digital search advertising in the U.S. (DMO)
- Search advertising in the U.S.
- Digital search advertising in the United Kingdom
- Digital video advertising in the U.S. (DMO)
- Online advertising metrics
- Digital classifieds advertising in the U.S. (DMO)
- Digital banner advertising in the U.S. (DMO)
- IAB and DDMA Report on Search Advertising
- IAB and DDMA Report on Paid Search Advertising
- IAB and DDMA Report on Search Advertising
- Social media advertising in the United Kingdom
- Digital video advertising in the United Kingdom
- Digital classifieds advertising in the United Kingdom
- Banner advertising in the United Kingdom
- Search
Statistics on the topic
Free statistics
Premium Statistics
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by industry (in million U.S. dollars)
- Digital search advertising spending in the United States from 2017 to 2023 (in million U.S. dollars)
- Digital search advertising spending in the United States from 2017 to 2023, by device (in million U.S. dollars)
- Digital search advertising spending growth in the United States from 2018 to 2023
- Digital search advertising spending growth in the United States from 2018 to 2023, by device
- Digital search advertising average spending per internet user in the United States from 2017 to 2023 (in U.S. dollars)
- Digital search advertising average spending per internet user in the United States from 2017 to 2023, by device (in U.S. dollars)
- Digital search advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022
- Digital search advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022, by device
- Digital search advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital search advertising revenue in France from 2016 to 2022, by device (in million U.S. dollars)
- Digital search advertising revenue in Italy from 2016 to 2022, by device (in million U.S. dollars)
- Digital banner advertising revenue in Italy from 2016 to 2022, by device (in million U.S. dollars)
- Digital banner advertising revenue in France from 2016 to 2022, by device (in million U.S. dollars)
- Digital video advertising revenue in Italy from 2016 to 2022, by device (in million U.S. dollars)
- Digital search advertising revenue in China from 2015 to 2021, by device (in million U.S. dollars)
- Digital search advertising revenue in Japan from 2015 to 2021, by device (in million U.S. dollars)
- Online search advertising revenue in Australia from 2013 to 2017 with forecasts until 2022 (in million Australian dollars)
- Share of paid search advertising spending in Europe in 2016 and 2017, by device
- Digital search advertising revenue in Canada from 2015 to 2021, by device (in million U.S. dollars)
- Digital video advertising revenue in Spain from 2016 to 2022, by device (in million U.S. dollars)
- Digital search advertising revenue in Germany from 2016 to 2022, by device (in million U.S. dollars)
- Market share of paid search advertisement spend in the retail industry in the Netherlands in 2015, by device
- Share of paid search advertising spending going on mobile search in Europe in 2017, by country
- Market share of paid search advertisement spend in the travel industry in the Netherlands in 2015, by device
- Search ads median tap through rates (TTR) of mobile apps in Apple App Store worldwide as of May 2018, by position in search
- Share of paid search advertising spending in Europe from 4th quarter 2014 to 4th quarter 2015, by search engine
- Advertising spending as percent of sales in the hazardous waste management industry in the United States from 2011 to 2015
- Advertising spending as percent of sales in the electronic components industry in the United States from 2011 to 2015
- Advertising spending as percent of sales in the plastic products industry in the United States from 2011 to 2015
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