Penetration of leading social networks in Japan as of 3rd quarter 2017

Japan: social network penetration Q3 2017 This statistic presents the social network penetration in Japan. As of the third quarter 2017, YouTube was ranked first with a 70 penetration rate among the population. Local chat platform LINE had a 54 percent reach.
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Share of population
YouTube70%
LINE54%
Twitter45%
Facebook34%
Instagram24%
Ameba19%
GooglePlus16%
Skype9%
Facebook Messenger9%
Pinterest3%
Tumblr3%
Imgur3%
Share of population
YouTube70%
LINE54%
Twitter45%
Facebook34%
Instagram24%
Ameba19%
GooglePlus16%
Skype9%
Facebook Messenger9%
Pinterest3%
Tumblr3%
Imgur3%
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Description Source More information
This statistic presents the social network penetration in Japan. As of the third quarter 2017, YouTube was ranked first with a 70 penetration rate among the population. Local chat platform LINE had a 54 percent reach.
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Release date
January 2018
Region
Japan
Survey time period
2nd and 3rd quarter 2017
Age group
16 to 64 years
Method of interview
Online survey
Supplementary notes
Data has been re-based to show national penetration. Self-claimed activity.

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