Daily engagement rate of U.S. mobile social users 2020

Published by
Stacy Jo Dixon,
Apr 14, 2022
As of June 2020, it was found that 43.6 percent of U.S. Android users who had installed WhatsApp were also daily active users. According to App Ape, mobile Facebook app audiences in the United States showed the highest daily app engagement rate with almost 62.5 percent.

Daily engagement rate of selected mobile social media apps among Android users in the United States as of June 2020

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Release date

July 2020

Region

United States

Survey time period

June 2020

Special properties

Android users only; DAU / Possession Ratio; official apps only, excluding 3P clients

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