U.S. e-retailers: e-commerce sales 2017

This statistic presents a ranking of the leading e-retailers in the United States in 2017, sorted by annual net e-commerce sales. In 2017, market leader Amazon.com, Inc. generated over 54.47 billion U.S. dollars via e-commerce sales of physical goods in the United States. Online shopping is one of the leading digital activities in the United States - in 2017, U.S. consumers spent over 409 billion U.S. dollars online. In 2022, U.S. e-retail spending is projected to surpass 638 billion U.S. dollars. The most popular time to spent money online is the holiday season at the end of the year. Cyber Monday regularly ranks as the top online spending day in the United States with Cyber Monday e-commerce sales in 2016 amounting to 2.67 billion U.S. dollars on that day alone. Cyber Monday spending has surpassed 1 billion U.S. dollars in daily online sales since 2010.

Leading e-retailers in the United States in 2017, ranked by e-commerce sales (in billion U.S. dollars)

Characteristic	Annual web sales in billion U.S. dollars
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Release date

April 2018

More information

Region

United States

Survey time period

2017

Special properties

physical goods only, excluding digital sales & services

Supplementary notes

The eCommerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the eCommerce market: digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual eCommerce net sales after the deduction of returns.

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