This statistic presents several factors influencing buyers to purchase items online instead of in person, sorted by generation. During a June 2014 survey, it was found that 81 percent of Generation X respondents were more likely to shop online when offered free shipping.
How would each of the following impact your likelihood to make a purchase online, as opposed to in person?
Loading statistic...
Basic Account
Get to know the platform
You only have access to basic statistics.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Further Content: You might find this interesting as well
Statistics
- U.S. internet users factors influencing on where to shop online in 2017
- Pet peeves of online shoppers in the United States 2014
- U.S. online vs. in-person shopping preferences 2019, by product category
- U.S. online shopping device usage 2014, by category
- U.S. Millennials: mobile shopping device usage 2014, by category
- U.S. Generation X: mobile shopping device usage 2014, by category
- U.S. Baby Boomers: mobile shopping device usage 2014, by category
- U.S. Matures: mobile shopping device usage 2014, by category
- UK: digital vouchers' influence on brand loyalty & recommendations as of March 2015
- Leading channels for online shopping in the United Kingdom (UK) in 2015
- U.S. brick and mortar stores with the highest showrooming rates 2013
Harris Interactive. (July 15, 2014). How would each of the following impact your likelihood to make a purchase online, as opposed to in person? [Graph]. In Statista. Retrieved August 18, 2022, from https://www.statista.com/statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive. "How would each of the following impact your likelihood to make a purchase online, as opposed to in person?." Chart. July 15, 2014. Statista. Accessed August 18, 2022. https://www.statista.com/statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive. (2014). How would each of the following impact your likelihood to make a purchase online, as opposed to in person?. Statista. Statista Inc.. Accessed: August 18, 2022. https://www.statista.com/statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive. "How Would Each of The following Impact Your Likelihood to Make a Purchase Online, as Opposed to in Person?." Statista, Statista Inc., 15 Jul 2014, https://www.statista.com/statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive, How would each of the following impact your likelihood to make a purchase online, as opposed to in person? Statista, https://www.statista.com/statistics/311432/us-online-shopping-impact-factors-generations/ (last visited August 18, 2022)