According to a survey carried out in the second quarter of 2023, approximately 42 percent of surveyed French consumers aged between 25 and 40 years old reported buying groceries online on a monthly basis. That figure stood at 14 percent for Baby Boomers.
Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts
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Klarna. (December 5, 2023). Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts [Graph]. In Statista. Retrieved December 13, 2024, from https://www.statista.com/statistics/1306796/online-grocery-shoppers-by-generation-france/
Klarna. "Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts." Chart. December 5, 2023. Statista. Accessed December 13, 2024. https://www.statista.com/statistics/1306796/online-grocery-shoppers-by-generation-france/
Klarna. (2023). Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts. Statista. Statista Inc.. Accessed: December 13, 2024. https://www.statista.com/statistics/1306796/online-grocery-shoppers-by-generation-france/
Klarna. "Share of Shoppers Buying Groceries Online in France in 2nd Quarter 2023, by Generational Cohorts." Statista, Statista Inc., 5 Dec 2023, https://www.statista.com/statistics/1306796/online-grocery-shoppers-by-generation-france/
Klarna, Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts Statista, https://www.statista.com/statistics/1306796/online-grocery-shoppers-by-generation-france/ (last visited December 13, 2024)
Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts [Graph], Klarna, December 5, 2023. [Online]. Available: https://www.statista.com/statistics/1306796/online-grocery-shoppers-by-generation-france/