Share of shoppers buying groceries online in France 2023, by generation

Published by Daniela Coppola, Dec 5, 2023
According to a survey carried out in the second quarter of 2023, approximately 42 percent of surveyed French consumers aged between 25 and 40 years old reported buying groceries online on a monthly basis. That figure stood at 14 percent for Baby Boomers.

Share of shoppers buying groceries online in France in 2nd quarter 2023, by generational cohorts

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Release date

December 2023

Region

France

Survey time period

Q2 2023

Number of respondents

1,000*

Age group

18 years and older

Supplementary notes

Release date is date of last access.
*19,293 consumers participated to the survey in 18 countries.

The sample sizes are nationally representative, naturally including both Klarna users and non-Klarna users.

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Statistics on " Online food delivery in France "

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Overview

5

French market

5

Companies

4

Usage

7

Traffic

8

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