In 2021, digital out-of-home (DOOH) was the fastest-growing digital ad format in Canada, recording an annual growth rate of 147 percent. Audio/digital radio ranked second, with a growth rate of 59 percent.
Change in digital advertising spending in Canada in 2021, by format
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Growth rate
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Standard Media Index. (April 27, 2022). Change in digital advertising spending in Canada in 2021, by format [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/316571/growth-digital-ad-spend-format-canada/
Standard Media Index. "Change in digital advertising spending in Canada in 2021, by format." Chart. April 27, 2022. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/316571/growth-digital-ad-spend-format-canada/
Standard Media Index. (2022). Change in digital advertising spending in Canada in 2021, by format. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/316571/growth-digital-ad-spend-format-canada/
Standard Media Index. "Change in Digital Advertising Spending in Canada in 2021, by Format." Statista, Statista Inc., 27 Apr 2022, https://www.statista.com/statistics/316571/growth-digital-ad-spend-format-canada/
Standard Media Index, Change in digital advertising spending in Canada in 2021, by format Statista, https://www.statista.com/statistics/316571/growth-digital-ad-spend-format-canada/ (last visited July 27, 2024)
Change in digital advertising spending in Canada in 2021, by format [Graph], Standard Media Index, April 27, 2022. [Online]. Available: https://www.statista.com/statistics/316571/growth-digital-ad-spend-format-canada/