In 2023, internet advertising spending in the United States increased by 7.3 percent, from 210 to 225 billion U.S. dollars. In 2022, the growth rate stood at 11 percent.
Change in internet advertising spending in the United States from 2016 to 2023
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IAB (U.S.). (April 16, 2024). Change in internet advertising spending in the United States from 2016 to 2023 [Graph]. In Statista. Retrieved December 12, 2024, from https://www.statista.com/statistics/269062/forecast-for-increased-advertising-spending-on-the-internet-in-2010/
IAB (U.S.). "Change in internet advertising spending in the United States from 2016 to 2023." Chart. April 16, 2024. Statista. Accessed December 12, 2024. https://www.statista.com/statistics/269062/forecast-for-increased-advertising-spending-on-the-internet-in-2010/
IAB (U.S.). (2024). Change in internet advertising spending in the United States from 2016 to 2023. Statista. Statista Inc.. Accessed: December 12, 2024. https://www.statista.com/statistics/269062/forecast-for-increased-advertising-spending-on-the-internet-in-2010/
IAB (U.S.). "Change in Internet Advertising Spending in The United States from 2016 to 2023." Statista, Statista Inc., 16 Apr 2024, https://www.statista.com/statistics/269062/forecast-for-increased-advertising-spending-on-the-internet-in-2010/
IAB (U.S.), Change in internet advertising spending in the United States from 2016 to 2023 Statista, https://www.statista.com/statistics/269062/forecast-for-increased-advertising-spending-on-the-internet-in-2010/ (last visited December 12, 2024)
Change in internet advertising spending in the United States from 2016 to 2023 [Graph], IAB (U.S.), April 16, 2024. [Online]. Available: https://www.statista.com/statistics/269062/forecast-for-increased-advertising-spending-on-the-internet-in-2010/