This statistic presents a distribution of digital video ad impression in Canada from the second quarter of 2014 to the fourth quarter of 2017, by total ad length. It was found that 21 percent of the digital video ads viewed in the fourth quarter of 2017 were 30 seconds long.
Distribution of digital video ad impressions in Canada from 2nd quarter 2014 to 4th quarter 2017, by ad length
Note: represents activity on Videology's network, broader metrics may vary. The source does not provide information regarding percentage points exceeding 100 percent. Missing figures have not been provided by the source. No data for Q1 2015 due to a change in methodology.
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Videology. (February 5, 2018). Distribution of digital video ad impressions in Canada from 2nd quarter 2014 to 4th quarter 2017, by ad length [Graph]. In Statista. Retrieved September 24, 2020, from https://www.statista.com/statistics/318739/distribution-digital-video-ad-impressions-length-canada/
Videology. "Distribution of digital video ad impressions in Canada from 2nd quarter 2014 to 4th quarter 2017, by ad length." Chart. February 5, 2018. Statista. Accessed September 24, 2020. https://www.statista.com/statistics/318739/distribution-digital-video-ad-impressions-length-canada/
Videology. (2018). Distribution of digital video ad impressions in Canada from 2nd quarter 2014 to 4th quarter 2017, by ad length. Statista. Statista Inc.. Accessed: September 24, 2020. https://www.statista.com/statistics/318739/distribution-digital-video-ad-impressions-length-canada/
Videology. "Distribution of Digital Video Ad Impressions in Canada from 2nd Quarter 2014 to 4th Quarter 2017, by Ad Length." Statista, Statista Inc., 5 Feb 2018, https://www.statista.com/statistics/318739/distribution-digital-video-ad-impressions-length-canada/
Videology, Distribution of digital video ad impressions in Canada from 2nd quarter 2014 to 4th quarter 2017, by ad length Statista, https://www.statista.com/statistics/318739/distribution-digital-video-ad-impressions-length-canada/ (last visited September 24, 2020)
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