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Baby boomers: Average specialist store visits per month in Great Britain 2014

This statistic shows the results of a survey, asking Baby Boomers (aged 48 to 60 years) how often they shop for groceries at various types of specialist stores in Great Britain in 2014. Local butchers are visited most regularly, at an average of 1.4 times per month. Health food stores, ethnic food stores and specialist off-licenses are visited most infrequently, at less than once a month. Overall the baby boomer generation appear to use specialist stores least compared to other generations.

How often do you shop for groceries from the following types of places?

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Release date

July 2014


United Kingdom (Great Britain)

Survey time period

May 6 to 14, 2014

Number of respondents

1,451 respondents

Age group

48-60 years

Special properties

Baby Boomers (32%); Main/joint household shoppers

Method of interview

Online survey

Supplementary notes

Baby boomers = 48-60 year olds

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