Internet video advertising expenditure in Germany 2008-2013

This statistic shows data on the expenditure for internet video advertising in Germany from 2008 to 2013. In 2011, advertising spending for online videos amounted to more than 195 million euros.

Expenditure for internet video advertising* in Germany from 2008 to 2013

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Release date

April 2014



Survey time period

2008 to 2013

Special properties

as of: January 2014; change in methodology 2011

Supplementary notes

* The following ad formats were included in the evaluation: in-stream branded player, in-stream video ad, in-stream interactive video ad, in-stream overlay ad, in-stream post-roll, in-stream pre-rolll, in-stream mid-roll, in-page video ad, in-page medium rectangle video ad, in-page superbanner video ad, in-page tandem video ad.

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