In 2021, digital advertising spending in Germany stood at 4.38 billion euros, out of which 2.66 billion was invested in desktop advertising and 1.72 billion in mobile advertising. Mobile accounted for 39 percent of the total.
Digital advertising spending in Germany in 2023, by device
(in billion euros)
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RMS. (January 31, 2024). Digital advertising spending in Germany in 2023, by device (in billion euros) [Graph]. In Statista. Retrieved October 11, 2024, from https://www.statista.com/statistics/388580/digital-advertising-expenditure-in-germany/
RMS. "Digital advertising spending in Germany in 2023, by device (in billion euros)." Chart. January 31, 2024. Statista. Accessed October 11, 2024. https://www.statista.com/statistics/388580/digital-advertising-expenditure-in-germany/
RMS. (2024). Digital advertising spending in Germany in 2023, by device (in billion euros). Statista. Statista Inc.. Accessed: October 11, 2024. https://www.statista.com/statistics/388580/digital-advertising-expenditure-in-germany/
RMS. "Digital Advertising Spending in Germany in 2023, by Device (in Billion Euros)." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/388580/digital-advertising-expenditure-in-germany/
RMS, Digital advertising spending in Germany in 2023, by device (in billion euros) Statista, https://www.statista.com/statistics/388580/digital-advertising-expenditure-in-germany/ (last visited October 11, 2024)
Digital advertising spending in Germany in 2023, by device (in billion euros) [Graph], RMS, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/388580/digital-advertising-expenditure-in-germany/