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Digital ad spend growth in Germany 2020-2021

Published by Statista Research Department, Jan 10, 2023
In 2021, digital advertising spending in Germany increased 16.5 percent. A year earlier, during the first year of the COVID-19 pandemic, it managed to grow more than 10 percent.

Change in digital advertising spending in Germany in 2020 and 2021

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Release date

June 2022

Region

Germany

Survey time period

2020 and 2021

Supplementary notes

Figure for 2020 was retrieved from an earlier publication.

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Statistics on " Digital advertising in Germany "

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Statistics on Digital advertising in Germany

Overview

8

Formats

7

Desktop & mobile

4

Programmatic

6

Consumer insights

5

Further related statistics

19

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Statistics

Topics

Digital advertising in GermanyDigital advertising in EuropeMedia usage in GermanyAdvertising in GermanyDigital advertising in Western Europe
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