In 2023, programmatic advertising spending in Germany increased by 10 percent on the figures reported for 2022. For 2024, the growth rate is projected to amount to 8.9 percent.
Change in programmatic advertising spending in Germany from 2018 to 2028
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (November 30, 2023). Change in programmatic advertising spending in Germany from 2018 to 2028 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1318738/change-programmatic-ad-spend-germany/
Statista. "Change in programmatic advertising spending in Germany from 2018 to 2028." Chart. November 30, 2023. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1318738/change-programmatic-ad-spend-germany/
Statista. (2023). Change in programmatic advertising spending in Germany from 2018 to 2028. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1318738/change-programmatic-ad-spend-germany/
Statista. "Change in Programmatic Advertising Spending in Germany from 2018 to 2028." Statista, Statista Inc., 30 Nov 2023, https://www.statista.com/statistics/1318738/change-programmatic-ad-spend-germany/
Statista, Change in programmatic advertising spending in Germany from 2018 to 2028 Statista, https://www.statista.com/statistics/1318738/change-programmatic-ad-spend-germany/ (last visited November 05, 2024)
Change in programmatic advertising spending in Germany from 2018 to 2028 [Graph], Statista, November 30, 2023. [Online]. Available: https://www.statista.com/statistics/1318738/change-programmatic-ad-spend-germany/