This statistic shows the results of a survey concerning the most popular brands of sports shoes in Germany from 2015 to 2018. During the 2018 survey period it was found that roughly 16.7 percent of respondents aged 14 years and older stated that they had bought Adidas shoes in the previous twelve months.
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Survey on the most popular sports shoes brands in Germany 2015-2018
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Ranking of the most popular sports shoes brands (purchase in the last 12 months) in Germany from 2015 to 2018
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This statistic shows the results of a survey concerning the most popular brands of sports shoes in Germany from 2015 to 2018. During the 2018 survey period it was found that roughly 16.7 percent of respondents aged 14 years and older stated that they had bought Adidas shoes in the previous twelve months.
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This statistic shows the results of a survey concerning the most popular brands of sports shoes in Germany from 2015 to 2018. During the 2018 survey period it was found that roughly 16.7 percent of respondents aged 14 years and older stated that they had bought Adidas shoes in the previous twelve months.
Show more- Show sources information
- Show publisher information
- Release date
- November 2018
- Region
- Germany
- Survey time period
- 2015 to 2018
- Age group
- 14 years and older
- Special properties
- German-speaking population
- Method of interview
- Face-to-face interview
- Supplementary notes
-
* From 2018 onwards not included.
** First included in 2017.
Information on basic sample:
The survey is based on the German-speaking population aged 14 years and older.
Information on random sample:
2015: 23,090 respondents, projected base of 69.24 million persons
2016: 23,102 respondents, projected base of 69.56 million persons
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,086 respondents, projected base of 70.45 million persons
The figures refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019
You can find more information on the methodology of the study here.
For this question, multiple answers were possible. Percentage points may therefore exceed 100 percent.
The question was phrased by the source as follows: "Which of the following brands of sports shoes have you purchased in the last twelve months?" (Original German question: "Von welcher/n der folgenden Marken haben Sie in den letzten zwölf Monaten Sportschuhe gekauft?")
More information
- Region
- Germany
- Survey time period
- 2015 to 2018
- Age group
- 14 years and older
- Special properties
- German-speaking population
- Method of interview
- Face-to-face interview
- Supplementary notes
-
* From 2018 onwards not included.
** First included in 2017.
Information on basic sample:
The survey is based on the German-speaking population aged 14 years and older.
Information on random sample:
2015: 23,090 respondents, projected base of 69.24 million persons
2016: 23,102 respondents, projected base of 69.56 million persons
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,086 respondents, projected base of 70.45 million persons
The figures refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019
You can find more information on the methodology of the study here.
For this question, multiple answers were possible. Percentage points may therefore exceed 100 percent.
The question was phrased by the source as follows: "Which of the following brands of sports shoes have you purchased in the last twelve months?" (Original German question: "Von welcher/n der folgenden Marken haben Sie in den letzten zwölf Monaten Sportschuhe gekauft?")
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Footwear segment revenue of Nike, Adidas & Puma 2010-2017
Adidas, Nike & Puma revenue comparison 2006-2017
+
+Number of retail stores of the adidas Group worldwide 2008-2017, by store type
+
+Value of the leading global apparel brands 2018
Number of employees of the adidas Group worldwide from 2000 to 2017
Most valuable sports business companies worldwide 2017
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Statistics on "Adidas"
- Overview
The most important statistics
- Most reputable companies worldwide in 2018Most reputable companies worldwide 2018
- Value of the leading 10 apparel brands worldwide in 2018 (in million U.S. dollars)Value of the leading global apparel brands 2018
- Most valuable sports business brands worldwide in 2017 (in billion U.S. dollars)*Most valuable sports business companies worldwide 2017
- Sports apparel market share in the United States as of 2017, by companyMarket share of the sports apparel market as of 2017, by company
- Leading athletic apparel, accessories and footwear companies worldwide in 2018, by sales (in million U.S. dollars)*Global sales of the top performance apparel, accessories and footwear companies 2018
- Sales growth forecast of the leading athletic apparel, accessories and footwear companies worldwide in 2018*Global sales growth forecast of top athletic wear companies 2018
- Sales of the leading apparel/accessories companies worldwide in 2017 (in billion U.S. dollars)Sales of the leading apparel/accessories companies worldwide 2017
- Global revenue of Adidas, Nike and Puma from 2006 to 2017 (in billion euros)*Adidas, Nike & Puma revenue comparison 2006-2017
- Footwear & Apparel
The most important statistics
- Brand value of the leading 10 apparel brands worldwide in 2018 (in million U.S. dollars)Brand value of the leading 10 apparel brands worldwide 2018
- The adidas Group's apparel production worldwide from 2008 to 2017 (in million units)The adidas Group's global apparel production from 2008 to 2017
- The adidas Group's footwear production worldwide from 2008 to 2017 (in million pairs)The adidas Group's global footwear production from 2008-2017
- Market share of clothing and apparel brands worldwide in 2017Global market shares of the leading apparel brands in 2017
- Footwear market share of Nike and adidas as of 2017, by regionNike and adidas' share of the footwear market as of 2017, by region
- Sports apparel market share in the United States as of 2017, by companyMarket share of the sports apparel market as of 2017, by company
- Sports footwear market share of Nike and adidas in the United States as of 2017Nike and adidas' share of the sports footwear market as of 2017
- Revenue from footwear segment of Nike, Adidas and Puma from 2010 to 2017 (in billion U.S. dollars)Footwear segment revenue of Nike, Adidas & Puma 2010-2017
- Key Figures of adidas
The most important statistics
- The adidas Group's net sales worldwide from 2000 to 2017 (in million euros)The adidas Group's net sales worldwide from 2000 to 2017
- Net sales of the adidas brand worldwide from 2000 to 2017 (in million euros)Net sales of the adidas brand worldwide 2000-2017
- Net sales of the adidas Group worldwide from 2002 to 2017, by product category (in million euros)Adidas Group's global net sales from 2002 to 2017, by product category
- Net sales of the Reebok brand worldwide from 2006 to 2017 (in million euros)Net sales of the Reebok brand worldwide from 2006 to 2017
- Global distribution of adidas retail net sales from 2015 to 2017, by regionGlobal share of adidas retail sales from 2015 to 2017, by region
- Adidas footwear net sales worldwide from 2010 to 2017 (in billion euros)Adidas footwear net sales worldwide 2010-2017
- Adidas Group advertising spending in the United States from 2012 to 2017 (in million U.S. dollars)Adidas Group: ad spend in the U.S. 2012-2017
- The adidas Group's gross profit worldwide from 2000 to 2017 (in million euros)Global gross profit of the adidas Group from 2000 to 2017
- Consumer Behavior
The most important statistics
- Which of these brands do you usually buy when it comes to clothing, shoes and accessories?Popular brands for clothing, shoes and accessories in the U.S. 2017
- Product brands with the most Facebook fans as of April 2018 (in millions)Most popular product brands on Facebook 2018
- Share of household members in the United States who owned Adidas brand apparel, accessories, and footwear in 2018, by incomeAmericans who owned Adidas brand apparel, accessories, and footwear 2018
- Leading athletic apparel brands amongst average-income teenagers in the United States as of Fall 2018*Leading athletic apparel brands amongst average-income U.S. teens 2018
- Leading athletic apparel brands amongst upper-income teenagers in the United States as of Fall 2018*Leading athletic apparel brands amongst upper-income U.S. teens as of 2018
- United States: Brand preferences for Adidas in Q1 2016 and Q1 2017, by incomeAmericans preferring Adidas in Q1 2016 and Q1 2017, by income
- New clothing brands starting to be worn by teenage boys in the United States as of Fall 2018*Apparel market: new brands starting to be worn by U.S. male teens 2018
- New clothing brands starting to be worn by teen girls in the United States as of Fall 2018*Apparel market: new brands starting to be worn by U.S. teen girls 2018
Popular Related Keywords
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- For whom consumers purchase sports apparel, shoes and/or equipment in the U.S. 2016
- Frequency of purchasing sports shoes online and in store in the U.S. 2016
- Number of pairs of sports shoes people purchased last year in the U.S. 2016
- Amount of money consumers spent on sports shoes last year in the U.S. 2016
- Value of sports footwear imports to Canada 2017, by country of origin
- Merrell products purchased in the UK 2014-2017, by clothing product type
- Value of sports footwear imports to Australia 2011-2016
- Value of sports footwear exports from Canada 2017, by destination
- Lonsdale products purchased in the UK 2014-2017, by clothing product type
- Chile: sportswear market key figures in 2021
- Value of sports footwear exports from Australia 2011-2016
- Share of Americans who bought athletic shoes 2018, by age
- Value of sports footwear imports to Australia 2016, by country of origin
- Value of sports footwear exports from Australia 2016, by destination
- Onitsuka Tiger products purchased in the UK 2014-2016, by clothing product type
- Most popular brands for sports footwear in Germany 2015-2018
- Monthly sales value of local sportswear brands on Tmall China 2014, by price
- Monthly sales value breakdown of local sportswear on Tmall China 2014, by price
Statistics on the topic
Free statistics
- Most reputable companies worldwide in 2018
- Most valuable sports business brands worldwide in 2017 (in billion U.S. dollars)*
- Global revenue of Adidas, Nike and Puma from 2006 to 2017 (in billion euros)*
- The adidas Group's apparel production worldwide from 2008 to 2017 (in million units)
- Revenue from footwear segment of Nike, Adidas and Puma from 2010 to 2017 (in billion U.S. dollars)
- The adidas Group's net sales worldwide from 2000 to 2017 (in million euros)
- Number of employees of the adidas Group worldwide from 2000 to 2017
- Product brands with the most Facebook fans as of April 2018 (in millions)
Premium Statistics
- Value of the leading 10 apparel brands worldwide in 2018 (in million U.S. dollars)
- Sports apparel market share in the United States as of 2017, by company
- Leading athletic apparel, accessories and footwear companies worldwide in 2018, by sales (in million U.S. dollars)*
- Sales growth forecast of the leading athletic apparel, accessories and footwear companies worldwide in 2018*
- Sales of the leading apparel/accessories companies worldwide in 2017 (in billion U.S. dollars)
- Brand value of the leading 10 apparel brands worldwide in 2018 (in million U.S. dollars)
- The adidas Group's footwear production worldwide from 2008 to 2017 (in million pairs)
- Market share of clothing and apparel brands worldwide in 2017
- Footwear market share of Nike and adidas as of 2017, by region
- Sports footwear market share of Nike and adidas in the United States as of 2017
- Net sales of the adidas brand worldwide from 2000 to 2017 (in million euros)
- Net sales of the adidas Group worldwide from 2002 to 2017, by product category (in million euros)
- Net sales of the Reebok brand worldwide from 2006 to 2017 (in million euros)
- Global distribution of adidas retail net sales from 2015 to 2017, by region
- Adidas footwear net sales worldwide from 2010 to 2017 (in billion euros)
- Adidas Group advertising spending in the United States from 2012 to 2017 (in million U.S. dollars)
- The adidas Group's gross profit worldwide from 2000 to 2017 (in million euros)
- The adidas Group's income before taxes worldwide from 2000 to 2017 (in million euros)
- Number of retail stores of the adidas Group worldwide from 2008 to 2017, by store type
- Which of these brands do you usually buy when it comes to clothing, shoes and accessories?
- Share of household members in the United States who owned Adidas brand apparel, accessories, and footwear in 2018, by income
- Leading athletic apparel brands amongst average-income teenagers in the United States as of Fall 2018*
- Leading athletic apparel brands amongst upper-income teenagers in the United States as of Fall 2018*
- United States: Brand preferences for Adidas in Q1 2016 and Q1 2017, by income
- New clothing brands starting to be worn by teenage boys in the United States as of Fall 2018*
- New clothing brands starting to be worn by teen girls in the United States as of Fall 2018*
- The American customer satisfaction index scores for athletic shoe companies in the U.S. from 1997 to 2018*
- Who do you purchase sports apparel, sports shoes and/or sports equipment and gear for?*
- How often do you purchase sports shoes online and in store?
- How many pairs of sports shoes did you purchase last year?
- How much did you spend on sports shoes last year?
- Trade value of sports footwear imported to Canada in 2017, by country of origin (in million U.S. dollars)
- Merrell products ranked by number of consumers in the United Kingdom (UK) from 2014 to 2017, by clothing product category (in 1,000)
- Trade value of sports footwear imported to Australia from 2011 to 2016 (in million U.S dollars)
- Trade value of sports footwear exported from Canada in 2017, by destination (in 1,000 U.S dollars)
- Lonsdale products ranked by number of consumers in the United Kingdom (UK) from 2014 to 2017, by clothing product category (in 1,000)
- Key figures on the sportswear market in Chile in 2021
- Trade value of sports footwear exported from Australia from 2011 to 2016 (in million U.S dollars)
- Share of Americans who bought athletic shoes in the last 12 months in 2018, by age
- Trade value of sports footwear imported to Australia in 2016, by country of origin (in thousand U.S dollars)
- Trade value of sports footwear exported from Australia in 2016, by destination (in thousand U.S dollars)
- Onitsuka Tiger products ranked by number of consumers in the United Kingdom (UK) from 2014 to 2016, by clothing product category (in 1,000)
- Number of customers of the most popular sports shoes brands (purchase in the last 12 months) in Germany from 2015 to 2018 (in millions)
- Monthly sales value of local sportswear brands on Tmall in China as of 2014, by price range (in 1,000 yuan)
- Monthly sales value share of local sportswear on Tmal in China as of 2014, by price range
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