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Survey on the most popular sports shoes brands in Germany 2015-2018
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Survey on the most popular sports shoes brands in Germany 2015-2018
Ranking of the most popular sports shoes brands (purchase in the last 12 months) in Germany from 2015 to 2018
This statistic shows the results of a survey concerning the most popular brands of sports shoes in Germany from 2015 to 2018. During the 2018 survey period it was found that roughly 16.7 percent of respondents aged 14 years and older stated that they had bought Adidas shoes in the previous twelve months.
Ranking of the most popular sports shoes brands (purchase in the last 12 months) in Germany from 2015 to 2018
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Description
Source
More information
This statistic shows the results of a survey concerning the most popular brands of sports shoes in Germany from 2015 to 2018. During the 2018 survey period it was found that roughly 16.7 percent of respondents aged 14 years and older stated that they had bought Adidas shoes in the previous twelve months.
Show more- Show sources information
- Show publisher information
- Release date
- November 2018
- Region
- Germany
- Survey time period
- 2015 to 2018
- Age group
- 14 years and older
- Special properties
- German-speaking population
- Method of interview
- Face-to-face interview
- Supplementary notes
-
* From 2018 onwards not included.
** First included in 2017.
Information on basic sample:
The survey is based on the German-speaking population aged 14 years and older.
Information on random sample:
2015: 23,090 respondents, projected base of 69.24 million persons
2016: 23,102 respondents, projected base of 69.56 million persons
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,086 respondents, projected base of 70.45 million persons
The figures refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019
You can find more information on the methodology of the study here.
For this question, multiple answers were possible. Percentage points may therefore exceed 100 percent.
The question was phrased by the source as follows: "Which of the following brands of sports shoes have you purchased in the last twelve months?" (Original German question: "Von welcher/n der folgenden Marken haben Sie in den letzten zwölf Monaten Sportschuhe gekauft?")
Source
- Show sources information
- Show publisher information
- Release date
- November 2018
More information
- Region
- Germany
- Survey time period
- 2015 to 2018
- Age group
- 14 years and older
- Special properties
- German-speaking population
- Method of interview
- Face-to-face interview
- Supplementary notes
-
* From 2018 onwards not included.
** First included in 2017.
Information on basic sample:
The survey is based on the German-speaking population aged 14 years and older.
Information on random sample:
2015: 23,090 respondents, projected base of 69.24 million persons
2016: 23,102 respondents, projected base of 69.56 million persons
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,086 respondents, projected base of 70.45 million persons
The figures refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019
You can find more information on the methodology of the study here.
For this question, multiple answers were possible. Percentage points may therefore exceed 100 percent.
The question was phrased by the source as follows: "Which of the following brands of sports shoes have you purchased in the last twelve months?" (Original German question: "Von welcher/n der folgenden Marken haben Sie in den letzten zwölf Monaten Sportschuhe gekauft?")
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Statistics on "Adidas"
- Overview
The most important statistics
- Most reputable companies worldwide in 2018Most reputable companies worldwide 2018
- Value of the leading 10 apparel brands worldwide in 2019 (in million U.S. dollars)Value of the leading global apparel brands 2019
- Total revenue of the global sports apparel market from 2012 to 2024 (in billion U.S. dollars)*Total revenue of the global sports apparel market 2012-2024
- Projected development of the global sports footwear market from 2019 to 2025 (in billion U.S. dollars)Projected development of the global sports footwear market 2019-2025
- Sales of the leading apparel/accessories companies worldwide in 2017 (in billion U.S. dollars)Sales of the leading apparel/accessories companies worldwide 2017
- Leading athletic apparel, accessories and footwear companies worldwide in 2018, by sales (in million U.S. dollars)*Global sales of the top performance apparel, accessories and footwear companies 2018
- Sales growth forecast of the leading athletic apparel, accessories and footwear companies worldwide in 2018*Global sales growth forecast of top athletic wear companies 2018
- Sales of the sportswear market in the United States from 2015 to 2020 (in billion U.S. dollars)**Size of the U.S. athletic apparel market from 2015 to 2020
- Market Leaders
The most important statistics
- Brand value of the leading 10 apparel brands worldwide in 2018 (in million U.S. dollars)Brand value of the leading 10 apparel brands worldwide 2018
- Market share of clothing and apparel brands worldwide in 2017Global market shares of the leading apparel brands in 2017
- Global revenue of Adidas, Nike and Puma from 2006 to 2018 (in billion euros)**Adidas, Nike & Puma revenue comparison 2006-2018
- Revenue from footwear segment of Nike, Adidas and Puma from 2010 to 2018 (in billion U.S. dollars)Footwear segment revenue of Nike, Adidas & Puma 2010-2018
- Brand value comparison of Nike and adidas worldwide from 2010 to 2018 (in million U.S. dollars)Global brand value comparison of Nike and adidas from 2010 to 2018
- Footwear market share of Nike and adidas as of 2017, by regionNike and adidas' share of the footwear market as of 2017, by region
- Sports footwear market share of Nike and adidas in the United States as of 2017Nike and adidas' share of the sports footwear market as of 2017
- Sales Figures
The most important statistics
- The adidas Group's net sales worldwide from 2000 to 2018 (in million euros)The adidas Group's net sales worldwide from 2000 to 2018
- Net sales of the Reebok brand worldwide from 2006 to 2018 (in million euros)Net sales of the Reebok brand worldwide from 2006 to 2018
- Global distribution of adidas retail net sales from 2015 to 2018, by regionGlobal share of adidas retail sales from 2015 to 2018, by region
- Net sales of the adidas Group worldwide from 2002 to 2018, by product category (in million euros)Adidas Group's global net sales from 2002 to 2018, by product category
- Key Figures of adidas
The most important statistics
- Adidas Group advertising spending in the United States from 2012 to 2017 (in million U.S. dollars)Adidas Group: ad spend in the U.S. 2012-2017
- The adidas Group's gross profit worldwide from 2000 to 2018 (in million euros)Global gross profit of the adidas Group from 2000 to 2018
- The adidas Group's income before taxes worldwide from 2000 to 2018 (in million euros)The adidas Group's income before taxes worldwide from 2000 to 2018
- Number of retail stores of the adidas Group worldwide from 2008 to 2018, by store typeNumber of retail stores of the adidas Group worldwide 2008-2018, by store type
- Number of employees of the adidas Group worldwide from 2000 to 2018Number of employees of the adidas Group worldwide from 2000 to 2018
- The adidas Group's apparel production worldwide from 2008 to 2018 (in million units)The adidas Group's global apparel production from 2008 to 2018
- The adidas Group's footwear production worldwide from 2008 to 2018 (in million pairs)The adidas Group's global footwear production from 2008-2018
- Product brands with the most Facebook fans as of April 2019 (in millions)Most popular product brands on Facebook 2019
- Consumer Behavior
The most important statistics
- Which of these brands do you usually buy when it comes to clothing, shoes and accessories?Popular brands for clothing, shoes and accessories in the U.S. 2017
- Share of household members in the United States who owned Adidas brand apparel, accessories, and footwear in 2018, by incomeAmericans who owned Adidas brand apparel, accessories, and footwear 2018
- Which of the following brands do you know, even if just by name?*Consumer awareness of sports brands in the U.S. 2018
- Which brand would you consider your favorite for sportswear?Favorite sports apparel brands of consumers in the U.S. 2018
- From which of the following brands have you bought sportswear in the past 12 months?*Sports apparel brands U.S. consumers purchased products from in past 12 months 2018
- Which brand would you consider your favorite for sports shoes?Favorite sports shoe brands of consumers in the United States as of 2018
- Which of the following brands have you bought sports shoes in the past 12 months?*Sports shoe brands U.S. consumers bought products from in past 12 months as of 2018
- From which of the following vendors do you buy sports articles in a physical store?*Retail stores consumers purchase sports apparel/equipment from in the U.S. 2018
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Statistics
- Influence of previous sports brand experience on future purchases in the US 2016
- Reasons for consumers to buy sports apparel, shoes & equipment in the U.S. 2016
- Chile: sportswear market key figures in 2021
- Value of sports footwear imports to Canada 2017, by country of origin
- Onitsuka Tiger products purchased in the UK 2014-2016, by clothing product type
- Value of sports footwear imports to Australia 2011-2016
- Value of sports footwear exports from Canada 2017, by destination
- Merrell products purchased in the UK 2014-2017, by clothing product type
- Value of sports footwear exports from Australia 2011-2016
- Lonsdale products purchased in the UK 2014-2017, by clothing product type
- Frequency of purchasing sports shoes online and in store in the U.S. 2018
- Value of sports footwear imports to Australia 2016, by country of origin
- For whom consumers purchase sports apparel, shoes and/or equipment in the U.S. 2018
- Value of sports footwear exports from Australia 2016, by destination
- Share of Americans who bought athletic shoes 2018, by age
- Most popular brands for sports footwear in Germany 2015-2018
- Sportswear monthly sales volume on Tmall in China 2014, by selected foreign brand
- Spending behavior on sportswear of women in Germany 2011
- Spending behavior on sportswear of men in Germany 2011
- Frequency of buying sportswear and sports shoes in the U.S. 2018
Statistics on "Adidas"
- Most reputable companies worldwide in 2018
- Value of the leading 10 apparel brands worldwide in 2019 (in million U.S. dollars)
- Total revenue of the global sports apparel market from 2012 to 2024 (in billion U.S. dollars)*
- Projected development of the global sports footwear market from 2019 to 2025 (in billion U.S. dollars)
- Sales of the leading apparel/accessories companies worldwide in 2017 (in billion U.S. dollars)
- Leading athletic apparel, accessories and footwear companies worldwide in 2018, by sales (in million U.S. dollars)*
- Sales growth forecast of the leading athletic apparel, accessories and footwear companies worldwide in 2018*
- Sales of the sportswear market in the United States from 2015 to 2020 (in billion U.S. dollars)**
- Sports apparel market share in the United States as of 2017, by company
- Brand value of the leading 10 apparel brands worldwide in 2018 (in million U.S. dollars)
- Market share of clothing and apparel brands worldwide in 2017
- Global revenue of Adidas, Nike and Puma from 2006 to 2018 (in billion euros)**
- Revenue from footwear segment of Nike, Adidas and Puma from 2010 to 2018 (in billion U.S. dollars)
- Brand value comparison of Nike and adidas worldwide from 2010 to 2018 (in million U.S. dollars)
- Footwear market share of Nike and adidas as of 2017, by region
- Sports footwear market share of Nike and adidas in the United States as of 2017
- The adidas Group's net sales worldwide from 2000 to 2018 (in million euros)
- Net sales of the Reebok brand worldwide from 2006 to 2018 (in million euros)
- Global distribution of adidas retail net sales from 2015 to 2018, by region
- Net sales of the adidas Group worldwide from 2002 to 2018, by product category (in million euros)
- Adidas Group advertising spending in the United States from 2012 to 2017 (in million U.S. dollars)
- The adidas Group's gross profit worldwide from 2000 to 2018 (in million euros)
- The adidas Group's income before taxes worldwide from 2000 to 2018 (in million euros)
- Number of retail stores of the adidas Group worldwide from 2008 to 2018, by store type
- Number of employees of the adidas Group worldwide from 2000 to 2018
- The adidas Group's apparel production worldwide from 2008 to 2018 (in million units)
- The adidas Group's footwear production worldwide from 2008 to 2018 (in million pairs)
- Product brands with the most Facebook fans as of April 2019 (in millions)
- Which of these brands do you usually buy when it comes to clothing, shoes and accessories?
- Share of household members in the United States who owned Adidas brand apparel, accessories, and footwear in 2018, by income
- Which of the following brands do you know, even if just by name?*
- Which brand would you consider your favorite for sportswear?
- From which of the following brands have you bought sportswear in the past 12 months?*
- Which brand would you consider your favorite for sports shoes?
- Which of the following brands have you bought sports shoes in the past 12 months?*
- From which of the following vendors do you buy sports articles in a physical store?*
- From which of the following vendors do you buy sports articles online?*
- Leading athletic apparel brands amongst average-income teenagers in the United States as of Fall 2018*
- Leading athletic apparel brands amongst upper-income teenagers in the United States as of Fall 2018*
- The American customer satisfaction index scores for athletic shoe companies in the U.S. from 1997 to 2018*
- How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*
- Why do you purchase sports apparel, sports shoes and sports equipment or gear?*
- Key figures on the sportswear market in Chile in 2021
- Trade value of sports footwear imported to Canada in 2017, by country of origin (in million U.S. dollars)
- Onitsuka Tiger products ranked by number of consumers in the United Kingdom (UK) from 2014 to 2016, by clothing product category (in 1,000)
- Trade value of sports footwear imported to Australia from 2011 to 2016 (in million U.S dollars)
- Trade value of sports footwear exported from Canada in 2017, by destination (in 1,000 U.S dollars)
- Merrell products ranked by number of consumers in the United Kingdom (UK) from 2014 to 2017, by clothing product category (in 1,000)
- Trade value of sports footwear exported from Australia from 2011 to 2016 (in million U.S dollars)
- Lonsdale products ranked by number of consumers in the United Kingdom (UK) from 2014 to 2017, by clothing product category (in 1,000)
- How often do you buy sports shoes online and in store?
- Trade value of sports footwear imported to Australia in 2016, by country of origin (in thousand U.S dollars)
- Who do you buy sportswear, sports shoes and/or sports equipment and gear for?
- Trade value of sports footwear exported from Australia in 2016, by destination (in thousand U.S dollars)
- Share of Americans who bought athletic shoes in the last 12 months in 2018, by age
- Number of customers of the most popular sports shoes brands (purchase in the last 12 months) in Germany from 2015 to 2018 (in millions)
- Monthly sales volume of international sportswear brands on Tmall in China as of 2014
- How much do you (women) usually spend on sportswear?
- How much do you (men) usually spend on sportswear?
- How often do you buy sportswear, sports shoes and/or sports equipment and gear for? Next to dedicated sports products, lifestyle products by sports brands are also included.
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