Worldwide mobile internet advertising revenue of Instagram from 2015 to 2018 (in billion U.S. dollars)

Instagram: global mobile internet advertising revenue 2015-2018 This statistic provides data on Instagram's worldwide mobile internet advertising revenue from 2015 to 2018. In 2018, the social network's estimated net mobile advertising revenues are projected to reach 6.84 billion U.S. dollars, up from 1.86 billion U.S. dollars in 2016.
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Mobile advertising revenue in billion U.S. dollars
20150.63
20161.86
2017*3.64
2018*6.84
Mobile advertising revenue in billion U.S. dollars
20150.63
20161.86
2017*3.64
2018*6.84
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Description Source More information
This statistic provides data on Instagram's worldwide mobile internet advertising revenue from 2015 to 2018. In 2018, the social network's estimated net mobile advertising revenues are projected to reach 6.84 billion U.S. dollars, up from 1.86 billion U.S. dollars in 2016.
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Release date
November 2016
Region
Worldwide
Survey time period
2015 to 2016
Supplementary notes
* Forecast.
Paid advertising only; excludes spending by marketers that goes toward developing or maintaining an Instagram presence.

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