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Smartphone penetration in the Netherlands 2014-2018
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Smartphone penetration in the Netherlands 2014-2018
Smartphone penetration rate in the Netherlands from 2014 to 2018
by Lars Kamer,
last edited
Aug 29, 2019
As of 2018, the smartphone penetration in the Netherlands amounted to 91 percent. This is an increase of three percent compared to the previous year and the highest usage rate in the period between 2014 and 2018. According to the Statista Digital Market Outlook forecast, the number of smartphone users will increase steadily from 2018 onwards. In 2018, there were nearly 15 million smartphone users in the Netherlands, whereas by 2024 it is forecast that this will grow to 16.64 million users.
Mobile providers and subscriptions
Majority of the mobile subscriptions in the Netherlands were from Vodafone, KPN and T-Mobile. According to a survey on the consumer behavior of the telecom market, 20 percent of the respondents indicated to have a mobile subscription at Vodafone, whereas KPN and T-Mobile had shares of 19 and 17 percent, respectively. Observing the purchase behavior of individuals with mobile subscriptions, nearly 50 percent said to have bought their subscription through the website of the provider in 2018. Purchasing subscriptions through the telecom shop decreased, from nine percent in 2017 to six percent in 2018.Leading smartphone models based on mobile traffic
In the fourth quarter of 2018, the iPhone 7 was the most used smartphone model at that time, by roughly nine percent, whereas the iPhone 6S and 8 had user shares of 5.9 and 5.2 percent, respectively. The most used Samsung smartphone in the Netherlands, based on mobile traffic, was the Galaxy S8 with a market share of 4.8 percent.Smartphone penetration rate in the Netherlands from 2014 to 2018
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by Lars Kamer,
last edited
Aug 29, 2019
As of 2018, the smartphone penetration in the Netherlands amounted to 91 percent. This is an increase of three percent compared to the previous year and the highest usage rate in the period between 2014 and 2018. According to the Statista Digital Market Outlook forecast, the number of smartphone users will increase steadily from 2018 onwards. In 2018, there were nearly 15 million smartphone users in the Netherlands, whereas by 2024 it is forecast that this will grow to 16.64 million users.
Mobile providers and subscriptions
Majority of the mobile subscriptions in the Netherlands were from Vodafone, KPN and T-Mobile. According to a survey on the consumer behavior of the telecom market, 20 percent of the respondents indicated to have a mobile subscription at Vodafone, whereas KPN and T-Mobile had shares of 19 and 17 percent, respectively. Observing the purchase behavior of individuals with mobile subscriptions, nearly 50 percent said to have bought their subscription through the website of the provider in 2018. Purchasing subscriptions through the telecom shop decreased, from nine percent in 2017 to six percent in 2018.Leading smartphone models based on mobile traffic
In the fourth quarter of 2018, the iPhone 7 was the most used smartphone model at that time, by roughly nine percent, whereas the iPhone 6S and 8 had user shares of 5.9 and 5.2 percent, respectively. The most used Samsung smartphone in the Netherlands, based on mobile traffic, was the Galaxy S8 with a market share of 4.8 percent.- Show sources information
- Show publisher information
- Release date
- January 2019
- Region
- Netherlands
- Survey time period
- 2014 to 2018
- Number of respondents
- n 2018 = 1,188
- Age group
- 13 years and older
- Special properties
- online population
- Supplementary notes
-
The results have been weighted to represent the entire internet population.
The figures have been taken from several publications. Figures for 2014 to 2017 were previously published by the source.
Source
- Show sources information
- Show publisher information
- Release date
- January 2019
More information
- Region
- Netherlands
- Survey time period
- 2014 to 2018
- Number of respondents
- n 2018 = 1,188
- Age group
- 13 years and older
- Special properties
- online population
- Supplementary notes
-
The results have been weighted to represent the entire internet population.
The figures have been taken from several publications. Figures for 2014 to 2017 were previously published by the source.
Other statistics on the topic
Messaging apps in the Benelux
Telecommunications
Market share of leading smartphone brands in the Netherlands 2017-2018
Reach & Traffic
Device distribution of Pornhub.com visits in the Netherlands 2015-2018
+Telecommunications
Market share of mobile network operators in the Netherlands Q4 2018, by operator
Cyber Crime
Number of cybercrime offenses in the Netherlands 2012-2017
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Statistics on "Mobile device usage in the Netherlands"
- Overview
The most important statistics
- Which of the following consumer electronics do you own?*Share of respondents who own consumer devices in the Netherlands 2016-2018, by device
- Average number of connected devices per household in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by deviceNumber of devices per household in the Netherlands 2016-2017, by device
- Did you use mobile internet on a device in the past 3 months?*Devices used with mobile internet in the Netherlands 2018, by age
- Did you use mobile internet on a device in the past 3 months?*Devices used with mobile internet in the Netherlands 2018, by education level
- Did you use mobile internet on a device in the past 3 months?*Mobile internet usage in the Netherlands 2018, by device and gender
- Smartphones
The most important statistics
- Market share of leading smartphone brands in the Netherlands in 2017 and 2018*Market share of leading smartphone brands in the Netherlands 2017-2018
- Smartphone penetration rate in the Netherlands from 2014 to 2018Smartphone penetration in the Netherlands 2014-2018
- Share of individuals using a smartphone in the Netherlands in 2017, by age group*Smartphone usage in the Netherlands 2017, by age group
- Share of individuals using a smartphone for internet in the Netherlands from 2014 to 2017Smartphone usage for internet in the Netherlands 2014-2017
- Distribution of mobile network connections in the Netherlands in the fourth quarter of 2018, by operator*Market share of mobile network operators in the Netherlands Q4 2018, by operator
- Distribution of mobile data usage in the Netherlands in the fourth quarter of 2018, by operator*Mobile data provider market share in the Netherlands Q4 2018, by operator
- Which functionalities on your mobile phone or smartphone do you use?*Ranking of used phone functions in the Netherlands 2017
- Share of internet users participating in various online activities on smartphones in the Netherlands from 1st half 2016 to 2nd half 2017, by activityOnline activities on smartphones in the Netherlands 2016-2017, by activity
- Tablets
The most important statistics
- Share of internet users who owned a tablet in the Netherlands from 2014 to 2018*Tablet penetration in the Netherlands 2014-2018
- Share of individuals using a tablet for internet in the Netherlands from 2014 to 2017Tablet usage for internet in the Netherlands 2014-2017
- Share of the adult population using tablets in Belgium and the Netherlands in 2017 and 2018Share of adults using tablets in Belgium and Netherlands 2017-2018
- Ranking of used tablet functions in the Netherlands as of 2017Ranking of used tablet functions in the Netherlands 2017
- Where do you use your tablet the most?*Ranking of locations to use tablet in the Netherlands 2017
- Share of internet users participating in various online activities on tablets in the Netherlands from the 1st half to the 2nd half of 2017, by activityOnline activities on tablets in the Netherlands 2016-2017, by activity
- M-commerce
The most important statistics
- Distribution of total mobile shoppers in the Netherlands in 2017, by app and/or mobile website useMobile shoppers using apps and/or mobile websites in the Netherlands 2017
- Share of individuals who shop online in the Netherlands from 2012 to 2018Share of individuals who shop online in the Netherlands 2012-2018
- Share of internet users shopping online on smartphones in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by genderOnline shopping on smartphones in the Netherlands 2016-2017, by gender
- Share of internet users shopping online on tablets in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by genderOnline shopping on tablets in the Netherlands 2016-2017, by gender
- Market share of online webshop visits in the Netherlands in May 2016, by deviceMarket share of online webshop visits in the Netherlands 2016, by device
- What would be a reason for you to abort your buying process via mobile websites on your smartphone?Leading reasons to abort online shopping via mobile browsers in the Netherlands 2017
- Video on mobile devices
The most important statistics
- Distribution of the total video on demand (VoD) viewing time in the Netherlands in 2017, by channelDistribution of the video on demand viewing time in the Netherlands 2017, by channel
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by deviceDevices used to watch YouTube in the Netherlands 2017-2018
- Share of respondents using Netflix in the Netherlands in 2017 and 2018, by deviceDevices used to watch Netflix in the Netherlands 2017-2018
- Share of respondents using VOD service RTL XL in the Netherlands in 2017 and 2018, by deviceDevices used to watch VOD service RTL XL in the Netherlands 2017-2018
- Share of respondents using VOD service NPO Start in the Netherlands in 2017 and 2018, by deviceDevices used to watch VOD service NPO Start in the Netherlands 2017-2018
- Other activities on mobile devices
The most important statistics
- Share of internet users participating in various online activities on mobile devices in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by activityOnline activities on mobile devices in the Netherlands 2016-2017, by activity
- Online banking penetration rate on mobile devices in the Netherlands from 1st half 2016 to 2nd half 2017, by genderOnline banking on mobile devices in the Netherlands 2016-2017, by gender
- Share of internet users gaming online on mobile devices in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by age groupOnline gaming on mobile devices in the Netherlands 2016-2017, by age group
- Share of respondents using antivirus or internet security software in the Netherlands in the 2nd half of 2017, by device and age groupUsage of antivirus software in the Netherlands 2017, by device and age
- Share of respondents using antivirus or internet security software in the Netherlands from 1st half of 2016 to 2nd half of 2017, by deviceUsage of antivirus software in the Netherlands 2016-2017, by device
- Which electronic device do you use most to read your e-mails?Distribution of devices used to read e-mails in the Netherlands in 2018, by device
- Which devices do you use to read e-books?*Devices used for reading e-books in the Netherlands 2019
- Which device do you use when listening to the radio with earphones or headphones?*Radio listening habits and headphone usage in the Netherlands in 2017
- Apps
The most important statistics
- Most popular media apps on smartphones in the Netherlands in 2017 and 2018, based on install baseMost popular media apps on smartphones in the Netherlands 2017-2018
- Most popular media apps on tablets in the Netherlands in 2017 and 2018, based on install baseMost popular media apps on tablets in the Netherlands 2017-2018
- Leading iPhone app titles in the Apple App Store in the Netherlands in October 2018, by revenue (in 1,000 U.S. dollars)Leading iPhone apps in the Netherlands 2018, by revenue
- Leading iPhone app titles in the Apple App Store in the Netherlands in October 2018, by number of downloads (in 1,000s)Leading iPhone apps in the Netherlands 2018, by downloads
- Leading Android apps in the Google Play Store in the Netherlands in June 2019, by revenue (in 1,000 U.S. dollars)Leading Android apps in the Netherlands 2019, by revenue
- Leading Android apps in the Google Play Store in the Netherlands as of June 2019, by number of downloads (in 1,000s)Leading Android apps in the Netherlands 2019, by downloads
- Share of respondents who installed different types of apps in the Netherlands in 2017, by app type and age groupMost popular app types in the Netherlands 2017, by age group
- Share of companies using website and apps for sales in the Netherlands in 2016, by sales valueCompanies using website or app for sales in the Netherlands 2016, by sales value
- Cyber security
The most important statistics
- Number of cybercrime offenses in the Netherlands from 2012 to 2017 (per 100 capita)Number of cybercrime offenses in the Netherlands 2012-2017
- Share of respondents using antivirus or internet security software in the Netherlands from 1st half of 2016 to 2nd half of 2017, by deviceUsage of antivirus software in the Netherlands 2016-2017, by device
- Share of respondents using antivirus or internet security software in the Netherlands in the 2nd half of 2017, by device and age groupUsage of antivirus software in the Netherlands 2017, by device and age
- Share of adblocker users with a device connected to the internet in the Netherlands in 2015, by device*Share of adblocker users with internet connection in the Netherlands 2015, by device
- Level of concern about surveillance via mobile phones or mobile apps in the Netherlands as of March 2015*Concern about surveillance via mobile phones in the Netherlands 2015
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- Availability of a smartphone at home in Finland 2016, by age group
- Middle East and Africa smartphone users 2014-2019
- Smartphone users in Poland 2015-2022
- Switzerland smartphone users 2015-2021
- Smartphone penetration amongst mobile phone users worldwide 2014-2019
- Smartphone penetration in Canada as share of population 2014-2023
- Smartphone share of mobile phone users in Canada 2014-2019
- U.S. smartphone users: importance of being informed about world affairs June 2015
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- Saudi Arabia - brands of smartphones used for business purposes 2018
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Statistics on "Mobile device usage in the Netherlands"
- Share of respondents who own consumer devices in the Netherlands 2016-2018, by device
- Number of devices per household in the Netherlands 2016-2017, by device
- Devices used with mobile internet in the Netherlands 2018, by age
- Devices used with mobile internet in the Netherlands 2018, by education level
- Mobile internet usage in the Netherlands 2018, by device and gender
- Market share of leading smartphone brands in the Netherlands 2017-2018
- Smartphone penetration in the Netherlands 2014-2018
- Smartphone usage in the Netherlands 2017, by age group
- Smartphone usage for internet in the Netherlands 2014-2017
- Market share of mobile network operators in the Netherlands Q4 2018, by operator
- Mobile data provider market share in the Netherlands Q4 2018, by operator
- Ranking of used phone functions in the Netherlands 2017
- Online activities on smartphones in the Netherlands 2016-2017, by activity
- Tablet penetration in the Netherlands 2014-2018
- Tablet usage for internet in the Netherlands 2014-2017
- Share of adults using tablets in Belgium and Netherlands 2017-2018
- Ranking of used tablet functions in the Netherlands 2017
- Ranking of locations to use tablet in the Netherlands 2017
- Online activities on tablets in the Netherlands 2016-2017, by activity
- Mobile shoppers using apps and/or mobile websites in the Netherlands 2017
- Share of individuals who shop online in the Netherlands 2012-2018
- Online shopping on smartphones in the Netherlands 2016-2017, by gender
- Online shopping on tablets in the Netherlands 2016-2017, by gender
- Market share of online webshop visits in the Netherlands 2016, by device
- Leading reasons to abort online shopping via mobile browsers in the Netherlands 2017
- Distribution of the video on demand viewing time in the Netherlands 2017, by channel
- Devices used to watch YouTube in the Netherlands 2017-2018
- Devices used to watch Netflix in the Netherlands 2017-2018
- Devices used to watch VOD service RTL XL in the Netherlands 2017-2018
- Devices used to watch VOD service NPO Start in the Netherlands 2017-2018
- Online activities on mobile devices in the Netherlands 2016-2017, by activity
- Online banking on mobile devices in the Netherlands 2016-2017, by gender
- Online gaming on mobile devices in the Netherlands 2016-2017, by age group
- Usage of antivirus software in the Netherlands 2017, by device and age
- Usage of antivirus software in the Netherlands 2016-2017, by device
- Distribution of devices used to read e-mails in the Netherlands in 2018, by device
- Devices used for reading e-books in the Netherlands 2019
- Radio listening habits and headphone usage in the Netherlands in 2017
- Device distribution of Pornhub.com visits in the Netherlands 2015-2018
- Technology used to identify yourself on mobile devices in the Netherlands 2017
- Most popular media apps on smartphones in the Netherlands 2017-2018
- Most popular media apps on tablets in the Netherlands 2017-2018
- Leading iPhone apps in the Netherlands 2018, by revenue
- Leading iPhone apps in the Netherlands 2018, by downloads
- Leading Android apps in the Netherlands 2019, by revenue
- Leading Android apps in the Netherlands 2019, by downloads
- Most popular app types in the Netherlands 2017, by age group
- Companies using website or app for sales in the Netherlands 2016, by sales value
- Visit frequency of ad brochure websites and apps in the Netherlands 2017-2018
- Number of cybercrime offenses in the Netherlands 2012-2017
- Share of adblocker users with internet connection in the Netherlands 2015, by device
- Concern about surveillance via mobile phones in the Netherlands 2015
- Smartphone users in Colombia 2013-2020
- Smartphone users in Vietnam 2015-2022
- Western Europe smartphone users 2014-2019
- North America smartphone users 2014-2019
- Chile smartphone users 2014-2020
- Asia Pacific smartphone users 2014-2019
- Smartphone users in Egypt 2013-2019
- Smartphone users in China by age group 2013-2019
- Availability of a smartphone at home in Finland 2016, by age group
- Middle East and Africa smartphone users 2014-2019
- Smartphone users in Poland 2015-2022
- Switzerland smartphone users 2015-2021
- Smartphone penetration amongst mobile phone users worldwide 2014-2019
- Smartphone penetration in Canada as share of population 2014-2023
- Smartphone share of mobile phone users in Canada 2014-2019
- U.S. smartphone users: importance of being informed about world affairs June 2015
- Smartphone use: Communication activities per week in the United Kingdom (UK) 2013
- Saudi Arabia - brands of smartphones used for business purposes 2018
- Japan - brands of smartphones used for personal purposes 2018
- Ireland: number of communication equipment manufacturers 2009-2012
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