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Online purchases following commercial message in the Netherlands 2018, by platform

Through which channel and how often did you purchase something the past 12 months following a commercial message?

by Raynor de Best, last edited Nov 14, 2018
Online purchases following commercial message in the Netherlands 2018, by platform This statistic shows the share of online shoppers making purchases following a commercial message in the Netherlands in 2018, by frequency and platform. During the survey, respondents were asked through which channel and how often they purchased something following a commercial message in the past 12 months. As of 2018, roughly 5 percent of the respondents purchased something more than once, after seeing a commercial message on WhatsApp.
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Through which channel and how often did you purchase something the past 12 months following a commercial message?

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