In 2021, email marketing click-to-open rates were highest in the real estate, design, and construction activities sector, at 17.2 percent. Furthermore, the education sector ranked second, with 15.7 percent.
E-mail marketing click-to-open rates in the United Kingdom (UK) in 2021, by sector
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Statistics on E-mail marketing in the United Kingdom (UK)
Overview
5
- Premium Statistic E-mail marketing revenue worldwide 2020-2027
- Premium Statistic Number of marketing associate professionals in the UK 2010-2022
- Premium Statistic Main marketing priorities UK 2020
- Premium Statistic Leading marketing channels in the UK 2020
- Premium Statistic Goals of e-mail marketing in the United Kingdom (UK) 2020
Financials
6
- Premium Statistic Marketing expenditure growth in the UK 2023, by type
- Basic Statistic Share of marketing budget spent on e-mail in the UK 2013-2020
- Premium Statistic E-mail marketing's ROI in the UK 2016-2020
- Premium Statistic Ability to measure e-mail marketing success in the UK 2013-2020
- Premium Statistic Most effective digital marketing channels for ROI worldwide 2019
- Premium Statistic Investments made to improve digital marketing in the UK 2021
Metrics
6
- Premium Statistic Metrics used to measure marketing success in the UK 2020
- Premium Statistic E-mail marketing metrics in Great Britain 2021
- Premium Statistic E-mail marketing open rates in the UK 2021, by sector
- Premium Statistic E-mail click-to-open rate in the UK 2021, by sector
- Premium Statistic E-mail marketing click-through rate in the (UK 2021, by sector
- Premium Statistic Email marketing unsubscribe rates in the UK 2021, by industry
Marketer use
8
- Premium Statistic Leading email marketing practices used in companies worldwide 2019
- Premium Statistic Message types encouraging consumers to sign up for emails in the UK 2020
- Premium Statistic Important characteristics for effective e-mail marketing optimization worldwide 2019
- Premium Statistic Factors preventing e-mail marketing success in the UK 2020
- Premium Statistic Most used cases of personalization experiences by marketers U.S. and UK 2020
- Premium Statistic Extent of email marketing device optimization worldwide 2019
- Premium Statistic Leading ESPs used for e-mail marketing in Europe 2021
- Premium Statistic Most sought-after skillsets in content marketing in the UK 2020
Consumer behavior
7
- Premium Statistic Influence of e-mail marketing on consumer purchase decisions in the UK 2020
- Premium Statistic E-mail message types preferred by consumers in the UK 2019
- Premium Statistic Newsletter and promotional sign up behavior among consumers in the UK 2019/2020
- Premium Statistic Reasons why consumers liked receiving emails marketing in the UK 2019
- Premium Statistic Share of interesting marketing emails according to consumers in the UK 2011-2019
- Premium Statistic Reasons for unsubscribing from marketing e-mails in the UK 2019
- Premium Statistic Complaints to the ASA in the UK 2021, by media type
Further related statistics
18
- Automated e-mail CTRs in the United Kingdom (UK) 2018, by sector
- E-mail click-through rate CTR trend in the United Kingdom (UK) 2009-2018
- E-mail marketing click-through rates in the United Kingdom (UK) 2018
- E-mail marketing KPIs in the United Kingdom (UK) 2018
- E-mail marketing click-to-open rates in the United Kingdom (UK) 2018
- E-mail marketing click-to-open rates in the United Kingdom (UK) 2009-2018
- Automated e-mail marketing open rate in the United Kingdom (UK) 2018, by sector
- Click-through rates in the United Kingdom (UK) 2018, by type of campaign
- E-mail opens on desktops in the United Kingdom (UK) 2018, by sector
- E-mail marketing unsubscribe rates in the United Kingdom (UK) 2009-2018
- E-mail marketing open rate trend in the United Kingdom (UK) 2009-2018
- E-mail marketing open rates in the United Kingdom (UK) 2018
- Ranking of sectors by e-mail opens on a mobile device in the United Kingdom (UK) 2016
- E-mail opens on mobile devices in the United Kingdom (UK) 2018, by sector
- E-mail opens on mobile devices in the United Kingdom (UK) 2010-2018
- Online sponsored ads: clicking on and buying proposed products in France 2019
- Level of expertise in email marketing Spain 2020
- Canada: importance of company social media presence 2014
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Statistics
- Automated e-mail CTRs in the United Kingdom (UK) 2018, by sector
- E-mail click-through rate CTR trend in the United Kingdom (UK) 2009-2018
- E-mail marketing click-through rates in the United Kingdom (UK) 2018
- E-mail marketing KPIs in the United Kingdom (UK) 2018
- E-mail marketing click-to-open rates in the United Kingdom (UK) 2018
- E-mail marketing click-to-open rates in the United Kingdom (UK) 2009-2018
- Automated e-mail marketing open rate in the United Kingdom (UK) 2018, by sector
- Click-through rates in the United Kingdom (UK) 2018, by type of campaign
- E-mail opens on desktops in the United Kingdom (UK) 2018, by sector
- E-mail marketing unsubscribe rates in the United Kingdom (UK) 2009-2018
- E-mail marketing open rate trend in the United Kingdom (UK) 2009-2018
- E-mail marketing open rates in the United Kingdom (UK) 2018
- Ranking of sectors by e-mail opens on a mobile device in the United Kingdom (UK) 2016
- E-mail opens on mobile devices in the United Kingdom (UK) 2018, by sector
- E-mail opens on mobile devices in the United Kingdom (UK) 2010-2018
- Online sponsored ads: clicking on and buying proposed products in France 2019
- Level of expertise in email marketing Spain 2020
- Canada: importance of company social media presence 2014
Campaign Monitor. (February 15, 2022). E-mail marketing click-to-open rates in the United Kingdom (UK) in 2021, by sector [Graph]. In Statista. Retrieved May 28, 2023, from https://www.statista.com/statistics/506476/click-to-open-rates-by-sector-in-the-uk/
Campaign Monitor. "E-mail marketing click-to-open rates in the United Kingdom (UK) in 2021, by sector." Chart. February 15, 2022. Statista. Accessed May 28, 2023. https://www.statista.com/statistics/506476/click-to-open-rates-by-sector-in-the-uk/
Campaign Monitor. (2022). E-mail marketing click-to-open rates in the United Kingdom (UK) in 2021, by sector. Statista. Statista Inc.. Accessed: May 28, 2023. https://www.statista.com/statistics/506476/click-to-open-rates-by-sector-in-the-uk/
Campaign Monitor. "E-mail Marketing Click-to-open Rates in The United Kingdom (Uk) in 2021, by Sector." Statista, Statista Inc., 15 Feb 2022, https://www.statista.com/statistics/506476/click-to-open-rates-by-sector-in-the-uk/
Campaign Monitor, E-mail marketing click-to-open rates in the United Kingdom (UK) in 2021, by sector Statista, https://www.statista.com/statistics/506476/click-to-open-rates-by-sector-in-the-uk/ (last visited May 28, 2023)
E-mail marketing click-to-open rates in the United Kingdom (UK) in 2021, by sector [Graph], Campaign Monitor, February 15, 2022. [Online]. Available: https://www.statista.com/statistics/506476/click-to-open-rates-by-sector-in-the-uk/