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Reasons for shopping via tablet in Sweden 2016

This statistic illustrates the reasons why people made purchases via tablet in 2016 in Sweden. 18 percent of respondents said that they shopped via tablet because they used an app for buying the product or service.

Reasons for shopping online via tablet in Sweden in 2016

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Sources

Release date

October 2016

Region

Sweden

Survey time period

Q2 2016

Method of interview

Online survey

Supplementary notes

The source adds the following information: "The survey is based on interviews conducted with more than 5,000 internet users in Sweden, Denmark and Norway. The report also contains data from DIBS’ database based on transactions by thousands of online stores, as well as knowledge from DIBS’ e-commerce experts."

Original survey question: "Why did you shop using your tablet?"

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