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Distribution of regular e-commerce customers 2017-2018, by age group
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Distribution of regular e-commerce customers 2017-2018, by age group
Distribution of e-commerce customers in Italy in 3rd quarter 2017 and in 1st quarter 2018, by age group
by Statista Research Department,
last edited
Oct 11, 2019
Purchasing goods via e-commerce is slowly becoming a habit across different age groups. In the first quarter of 2018, a quarter of all online purchases were conducted by people between 35 to 44 years of age, and another 21 percent were purchased by 45 to 54 year olds.
Distribution of e-commerce customers in Italy in 3rd quarter 2017 and in 1st quarter 2018, by age group
| 15-24 years | 25-34 years | 35-44 years | 45-54 years | 55-64 years | 65+ years | |
|---|---|---|---|---|---|---|
| - | - | - | - | - | - | - |
| - | - | - | - | - | - | - |
| 15-24 years | 25-34 years | 35-44 years | 45-54 years | 55-64 years | 65+ years | |
|---|---|---|---|---|---|---|
| - | - | - | - | - | - | - |
| - | - | - | - | - | - | - |
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by Statista Research Department,
last edited
Oct 11, 2019
Purchasing goods via e-commerce is slowly becoming a habit across different age groups. In the first quarter of 2018, a quarter of all online purchases were conducted by people between 35 to 44 years of age, and another 21 percent were purchased by 45 to 54 year olds.
- Show sources information
- Show publisher information
- Release date
- November 2018
- Region
- Italy
- Survey time period
- Q3 2017 and Q1 2018
- Age group
- 15 years and older
- Method of interview
- Online panel
- Supplementary notes
- * The survey categorizes as usual e-commerce customers those who purchased online three or more goods during the first quarter 2016. The report refers to net retail as a modality of distribution of products and services belonging to the network and to all the partners involved in the sales process. Net retail allows customers to find, order, pay and collect goods purchased at distance.
Source
- Show sources information
- Show publisher information
- Release date
- November 2018
More information
- Region
- Italy
- Survey time period
- Q3 2017 and Q1 2018
- Age group
- 15 years and older
- Method of interview
- Online panel
- Supplementary notes
- * The survey categorizes as usual e-commerce customers those who purchased online three or more goods during the first quarter 2016. The report refers to net retail as a modality of distribution of products and services belonging to the network and to all the partners involved in the sales process. Net retail allows customers to find, order, pay and collect goods purchased at distance.
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E-commerce in Italy
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Statistics on "E-commerce in Italy"
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- Distribution of e-commerce turnover in Italy in 2019, by sectorDistribution of e-commerce turnover in Italy 2019, by sector
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- Annual B2C e-commerce sales growth in Italy from 2014 to 2017B2C e-commerce sales growth in Italy 2014-2017
- Number of Italian e-commerce customers purchasing online from abroad in 2018, by country (in millions)Number of Italian customers purchasing online from abroad 2018, by country
- Proportion of the Italian population who have shopped online from various countries in 2018, by country Share of Italian population who have shopped online from abroad 2018, by country
- E-commerce revenues by segment
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- E-commerce turnover in Italy from 2009 to 2018 (in billion euros) E-commerce turnover in Italy 2009-2018
- E-commerce revenue forecast in Italy from 2017 to 2023, by segment (in billion U.S. dollars)E-commerce revenue in Italy 2017-2023, by segment
- Number of Furniture & Appliances e-commerce users in Italy from 2017 to 2023, by segment (in millions)Furniture & Appliances e-commerce user in Italy 2017-2023
- Number of Electronics & Media e-commerce users in Italy from 2017 to 2023, by segment (in millions)Electronics & Media e-commerce user in Italy 2017-2023
- Number of e-commerce users in Italy from 2017 to 2023 (in millions)Online retail users in Italy 2017-2023
- Value of food and grocery products sold online in Italy from 2014 to 2015, by product category (in million euros)E-commerce sales value of food and groceries in Italy 2015, by category
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- Average online expenditure in Italy in 2016, by sales channelAverage online expenditure in Italy 2016, by sales channel
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- Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)E-commerce spending per capita in Italy 2012-2017
- Value of e-commerce purchases by Italian consumers in Italy from 2010 to 2016 (in million euros)Value of e-commerce purchases by Italian consumers in Italy 2010-2016
- Average expenditure for e-commerce goods in Italy in 2016, by device (in euros)Average expenditure for e-commerce goods in Italy 2016, by device
- Share of goods and services purchased by online customers in Italy in 2018, by category Share of goods and services purchased by online customers in Italy 2018, by category
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- Distribution of e-commerce customers in Italy in 3rd quarter 2017 and in 1st quarter 2018, by age groupDistribution of regular e-commerce customers 2017-2018, by age group
- Distribution of regular e-commerce customers in Italy in 1st quarter 2018, by education levelDistribution of regular e-commerce customers Q1 2018, by education level
- Distribution of regular e-commerce customers in Italy in 1st quarter 2018, by municipality sizeDistribution of regular e-commerce customers in Italy Q1 2018, by municipality size
- Distribution of e-commerce customers purchasing via mobile device in Italy in 1st quarter 2018, by age groupDistribution of e-commerce customers using smartphones in Italy Q1 2018, by age group
- Average age of online customers in Italy in 1st quarter of 2018, by product category Average age of online shoppers in Italy Q1 2018, by product category
- Share of e-commerce customers in Italy as of March 2018, by frequency of purchaseE-commerce customers in Italy 2018, by frequency of purchase
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- Devices used for online shopping search in Italy in 2017Devices used for online shopping search 2017, by type
- Share of devices used for regular online shopping in Italy in 2017 Devices used for regular online shopping in Italy 2017
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- Preferred digital payment methods in Italy in 2017Preferred digital payment methods in Italy 2017
- Average expenditure on e-commerce websites in Italy in 1st quarter 2018, by payment method (in euros)Average expenditure on e-commerce websites in Italy Q1 2018, by payment method
- Distribution of payment methods used on e-commerce websites in Italy in 1st quarter 2018, by type of goodDistribution of online payment methods in Italy Q1 2018, by type of good
- Reasons for not purchasing online among e-commerce users in Italy in 2016Reasons for not buying online among e-commerce users in Italy 2016
- Number of Italian e-commerce customers purchasing online from abroad in 2018, by country (in millions)Number of Italian customers purchasing online from abroad 2018, by country
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