Shopping: purchase decision for clothing guided by retailer UK 2015

Would it help you to choose a clothing if the retailer only showed you items they know you like?

by Statista Research Department, last edited Aug 1, 2016
Shopping: purchase decision for clothing guided by retailer UK 2015 This survey was aimed at assessing the influence on the purchase decision by personalized brand advertisement by posing the question "If a clothing retailer or brand showed you only items that it knew would fit you the way you like, would that help you to choose?" Among the total population of the survey, the majority, accounting for 78 percent, stated it would support them in their decision.
Show more

Would it help you to choose a clothing if the retailer only showed you items they know you like?

Loading statistic...
TotalMalesFemales
Yes78%79%78%
No4%5%3%
Unsure18%16%19%
TotalMalesFemales
Yes78%79%78%
No4%5%3%
Unsure18%16%19%
Download Settings Share
Download started
Please be patient - this may take a moment
by Statista Research Department, last edited Aug 1, 2016
This survey was aimed at assessing the influence on the purchase decision by personalized brand advertisement by posing the question "If a clothing retailer or brand showed you only items that it knew would fit you the way you like, would that help you to choose?" Among the total population of the survey, the majority, accounting for 78 percent, stated it would support them in their decision.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Clothing stores in the UK (Kantar Media TGI)"
  • Clothing store rankings
The most important statistics
  • Clothing store brand products
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.