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Reasons for not using mobile coupons according to non-users in the United States as of August 2016
U.S. mobile coupon non-usage reasons 2016
This statistic shows the most common reasons for the non-usage of mobile coupons in the United States as of August 2016. During the survey period, 20 percent of respondents stated that they did not use mobile coupons out of concerns for their personal data.
Reasons for not using mobile coupons according to non-users in the United States as of August 2016
Share of respondents
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Source

Release date

January 2017

Region

United States

Survey time period

August 8 to 20, 2016

Number of respondents

total survey n=1,000

Age group

18 years and older

Special properties

n=243 respondents who do not use coupons on their mobile device

Method of interview

Online survey

Supplementary notes

Original question: "Why don’t you use your mobile device for couponing?"

U.S. mobile coupon non-usage reasons 2016
This statistic shows the most common reasons for the non-usage of mobile coupons in the United States as of August 2016. During the survey period, 20 percent of respondents stated that they did not use mobile coupons out of concerns for their personal data.
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Statistics on "Coupon market in the United States"
  • Overview
  • Digital coupons
  • Food coupons
  • Consumer behavior
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